Kixor Kicks Off Commodity Classic

Cindy Zimmerman

For the third year in a row, BASF has helped kick off the Commodity Classic with its “Science Behind” symposium. This year the symposium focused on Kixor™ herbicide, which BASF is introducing this year. Helping to explain the science behind Kixor was Bryan Young, professor of Weed Science and Agronomy at Southern Illinois University who talked about why new chemistries …

BASF, Commodity Classic

Obama Names Choice for USDA Deputy

Cindy Zimmerman

President Barack Obama today announced his choice of Kathleen Merrigan as deputy secretary of the Agriculture Department. Merrigan is no stranger to USDA, having served as administrator of the Agricultural Marketing Service under President Clinton from 1999 to 2001. She is currently Assistant Professor and Director of the Agriculture, Food and Environment MS and PhD Program at the Friedman School …

USDA

Communicating Renewables on YouTube

Cindy Zimmerman

We told you in last week’s ZimmCast about the Communicating Renewables Summit coming up in Minneapolis this April. This conference is designed specifically for the challenging task of getting the positive message about renewable energy out to consumers, stakeholders, policy leaders and the media. Conference organizer Joanna Schroeder with 4RCommunications has just released a new promotional video about the summit …

Energy, Media, Public Relations, Video

Last Look at Farm Machinery Show

Cindy Zimmerman

Here are a few parting shots and thoughts from the National Farm Machinery Show. First up, this cute little pup (I think his name was Mitchell) hopped up on the New Holland Boomer 8N for a great photo op. He did get tired of the attention pretty quickly, but not before his owners and several by-standers snapped him sitting in …

John Deere, Media, National Farm Machinery Show, New Holland, NFMS, Technology

John Deere Has New Names and Numbers

Cindy Zimmerman

Katie Sheets is a John Deere marketing representative out of the Waterloo, IA factory and she has been at the National Farm Machinery Show this week introducing a brand new tractor name and numbering system. “We have extended this tractor line up from two tractors to four tractors,” Katie told me. “The one we are standing in front of a …

Audio, John Deere, National Farm Machinery Show, NFMS, Tractor

Farm Machinery Show Tweet Up

Cindy Zimmerman

Several Twitter-heads met up in the media room at the National Farm Machinery Show on Thursday for a Tweet Up. Among those in the photo – the folks from ABN, John Blue with Truffle, Susan Crowell with Farm and Dairy, Julie from Purdue and Dave Russell with Brownfield Network. I know that sooner or later I will become Twitter savvy …

National Farm Machinery Show, NFMS

FinOvation Awards

Cindy Zimmerman

Farm Industry News presented their 2008 FinOvation Awards Thursday night at the National Farm Machinery Show. The awards went to the 16 most innovative products coming to the market, based on reader interest. Two of this year’s awards went to the two company partners who sponsored coverage of the NFMS on Agwired this week. Katie Sheets with John Deere picked …

Equipment, Farm Machinery, John Deere, Media, National Farm Machinery Show, New Holland, NFMS

New Holland Makes the Old New Again

Cindy Zimmerman

This ain’t your great-grandaddy’s tractor – even if it might look like it! This is the New Holland Boomer 8N, a new and improved version of the classic Ford 8N tractor originally made in the late 1940s. New Holland’s Rory Chisholm says the tractor features a modern drive line with the latest innovations. “So its a marriage of two things …

Audio, Farm Machinery, National Farm Machinery Show, New Holland, NFMS, Tractor

New Holland’s Big Combine

Cindy Zimmerman

Size definitely matters at the National Farm Machinery Show in Louisville and New Holland is proud to be showing off the largest combine in North America – the new CR9080 with 523 maximum horsepower. I spoke with Ed Barry, cash crop marketing manager for New Holland, and he told me that it’s not just horsepower that makes it the biggest. …

Audio, Farm Machinery, National Farm Machinery Show, New Holland, NFMS, Video

Farm Machinery Show in the Dark

Cindy Zimmerman

Ever wonder what it would be like if the electricity went out at a major trade show in a huge expo center? I never did, but we found out yesterday evening and this morning here at the National Farm Machinery Show. Here are a couple of little videos I shot when the lights went out. Yesterday evening, 5:30 pm: This …

Farm Machinery, John Deere, Media, National Farm Machinery Show, NFMS, Video