It is lunch time at the Ag Media Summit. I’ve been collecting interviews at the InfoExpo and will start posting them after lunch. This is a busy conference. We’ve got so many friends and clients here that it’s like old home week. Speaking of InfoExpo, there is a record number of exhibitors this year. I’m trying to visit them all …
Ag Media Summit Update From USFRA
One of our sessions at the Ag Media Summit is titled, “Of course our food is safe,” says modern ag – But is anybody listening? The presentation was made by leadership members of the U.S. Farmers and Ranchers Alliance. The Chairman is Bob Stallman, American Farm Bureau Federation, seen at the podium. I visited with him before the session started. …
Jill Johnson, University of IL, Receives Forrest Bassford Award
During the Ag Media Summit Student Awards and Recognition Luncheon Bob Giblin, Merck Animal Health, presented the Forrest Bassford Award to Jill Johnson, University of Illinois. This award recognizes and rewards excellence, leadership and encourages professionalism among students. This opportunity provides the recipient face-to-face exchanges with leaders in livestock publishing. Forrest Bassford’s name was appended to the LPC Student Award …
ACT Update
Since we met the new leadership of AAEA and LPC, how about saying hello to the leaders of the ACT? Here’s the leadership team for the Agricultural Communicators of Tomorrow. I spoke with Jessica England, President and Lauren Greaves, First Vice President. I met them earlier this year during National Ag Day Activities. The ACT holds meetings in conjunction with …
Meet New AAEA and LPC Presidents
The ZimmCast is produced this week in the lobby/registration area at the Agricultural Media Summit. I’m posting as the first break is ending and now it’s time for more professional development sessions. My interviews were recorded on a new app I have for my iPhone. They didn’t come out sounding as good as I’d like but they are okay. In …
The Ag Media Summit Romp at the Swamp
Actually the Romp was our welcome party which is now immediately famous. We wandered in to our swamp romp past warehoused Mardi Gras floats and figures before getting inside a really nice facility for a big party. As you can imagine there are fresh photos for your viewing pleasure as agricultural media professionals took an opportunity to relax and enjoy …
New AgVocate Nick Lowery
Attendees at the Ag Media Summit heard from former NFL All-Pro Nick Lowery today. He talked about turing adversity into victory. I made it to the very end of his presentation due to another event that I’ll be writing about later. However, I did ask him what message he hoped AMS folks took away with them. I’ll let you listen …
Marketing Wyffels Hybrids
The Wyffels Hybrids Corn Strategies greeting committee included communications manager, Jill Loehr (center). I asked her how she’s finding success marketing this independent seed company. She says, “I think one of the things we have to do is stand out. We can’t afford to let someone flip past our ad or not pay attention to our radio or some of …
Ag Media Summit Kicks Off In Big Easy
The Boelte Bull (Don Norton) greeted us as we arrived in New Orleans for the 2011 Agricultural Media Summit. I did not make it in time for today’s tours but will be here for the duration. We had rain this afternoon and after walking around the French Quarter all I can say is that it’s nice to have a break …
BASF Sponsoring Coverage of Ag Media Summit
The man who started us using the term googlable is none other than Nick Fassler, Technical Market Manager, BASF. In fact, he’s also the inspiration for the google juice served at the ZimmComm booth during the Agri-Marketing Conference this year. So let’s make him even more googlable, especially because BASF is one of the sponsors for my coverage of the …