I have made it to my first American Society of Farm Managers and Rural Appraisers Annual Meeting, along with the Agronomics conference. AgroNomics – Vision 2013 to be held October 29 – November 2, 2012 in Indianapolis, Indiana offers interaction opportunities for investors and fund managers together with the land management, property valuation, agricultural consulting, and rural land & property …
Being Relevant to Your Customers
Is your company still relevant to your customers? Well I hope so. But if you want to delve in to this Ross Shafer can help. Ross was the keynote speaker at the O.H. Kruse Grain & Milling dealer appreciation day. I first met Ross during this year’s Agri-Marketing Conference. He’s a very informative and entertaining speaker. He says the customer …
Some O.H. Kruse Memories
When you’ve got a company that is three generations old you can bet there are lots of memories. I captured some of those memories of O.H. Kruse Grain & Milling by talking with Richard Kruse, Kruse Feed & Supply. Richard is pictured on the left with his nephew, Kevin Kruse. Richard started out working in his father’s business and it …
Social Media Use in Czech Republic
I thought this information from ACDC (Agricultural Communications Documentation Center) was interesting and wanted to share. Social media usage in the Czech Republic (pdf). Would you have thought this to be the case? Looks like companies are slow to adopt but their customers are not. This is from two years ago so I would assume there has been more of …
Prima Tech Has Your Yellow Boots
Yellow boots? Yes. And they’re not rubber! They’re polyurethane. Why? Because they last 3-4 times longer. Now that’s important not only for today’s dairy farmer but anyone who could use some comfortable boots in messy situations. These are Prima Tech boots and they were on display at World Dairy Expo. Besides being longer lasting they are insulated, lighter and very …
What Advertising Works for Ag Retailers
Want to have a successful ag retail advertising campaign? Let David Stanley, ConvergeMark, give you some ideas. David was one of the presenters at the O.H. Kruse Grain & Milling dealer appreciation day. David says “You have to realize you can’t be all things to all people. Really figure out who you can serve best and then find out, What …
Marketing Ag Retail Online
If you’re in the retail ag business how do you stand out from the crowd, especially when we’re talking about online. Yep. The internet. That question is one that Terrell Miller, Cattlesoft, Inc. founder, provided answers for during the O.H. Kruse Grain & Milling dealer appreciation day. Terrell conducted two presentations during the day on this subject. The big message …
Time For Some Agronomics With ASFMRA
It’s time for the 83rd Annual Meeting and Trade Show of the American Society of Farm Managers and Rural Appraisers. For the first time I’ll be attending the meeting. The meeting is co-located with Agronomics, a U.S. Ag Investment Conference. So it’s off to Indianapolis this week. I wanted to know more about ASFMRA and Agronomics so I talked with …
The Namaste Farms Celebrity Shepherdess
Ever met a celebrity shepherdess? I have. She’s Natalie Redding, Namaste Farms. We met at the O.H. Kruse Grain & Milling dealer appreciation day. Here’s Natalie (center) with friends during the Buying Show at the event last week. We talked about what she does and I think you’ll find it very interesting and entertaining. Natalie not only shepherds an “ever …
Pomegranate Rocks
I am not a pomegranate fan boy, yet. Brett Frazier, Mayor of Madera, CA, is trying to convert me though via YouTube. “We wanted to have a fun way to bring attention to pomegranates, and that Madera is the Heart of Pomegranate Country, so we figured what better way than with a parody video,” said Frazier. The video is a …