We all know that the world has become much smaller due to new technologies. Journalists of all kinds are travelling all over the world covering agricultural news and information. We’ve got friends outside the country right now on the Valmont World Tour for example. You may be familiar with a number of professional improvement groups here in the U-S like …
2,803 Reporters! Over 6,000 Radio Stations!
Yes, I’m still bragging about it. That’s a lot of radio stations and reporters. I know I wrote about this in my last post. But I think it should be repeated. If you had us send your Talking News Release to our complete reporter database, that’s how many would be on the receiving end. Where else can you get your …
Here’s How Many News Directors We Can Email To
After doing a little updating on our radio station news director database I thought you might be interested in a little bit of analysis. We get asked these questions all the time. We have individual email addresses for 2,803 different radio reporters across the United States. However, they work for and are heard on over 6,000 radio stations! A few …
ZimmCast – Our Version of the Podcast
We finally got it figured out and now it’s available. The ZimmComm podcast is the ZimmCast! We’d like to know what you’d like to hear. Listen to the first one, it’s short, then provide your feedback. We intend to interview agrimarketing pros and provide their ideas through this new form of “radio/audio” communication. We recommend you get podcast software like …
Commodity Classic – Austin, TX
I know I mentioned this in a previous post but here’s a little more information. I’ll be blogging at the upcoming Commodity Classic in Austin, TX. This is the combined annual mtg. of the National Corn Growers Association and the American Soybean Association. It has a large trade show, along with member meetings and awards dinners. From a press standpoint …
Ag Media Summit – New This Summer
I’m borrowing from the AAEA website for some of this post to help get the word out about the Ag Media Summit. Here’s what they had to say: The Steering Committee of the Agricultural Publications Summit (APS) has voted unanimously to change the name of the annual professional development conference to the Agricultural Media Summit (AMS). “Our members are involved …
What A Week And A Busy One Coming Up
While we had a very busy week the flu bug hit little old ZimmComm so I haven’t posted much for a few days. However, things are looking up. We’d like to welcome a new client this week, Lutheran Senior Services. This company manages elderly care facilities including one in Jefferson City, MO – Heisinger Bluffs. We’ve been employed to conduct …
New Look And Name!
Welcome to the new look for the ZimmComm blog. We’re currently transitioning to a new webserver so not all of our links are set up and working yet but that should be remedied within a couple days. In the meantime all our posts and archives are active. Let us know your thoughts.
So Glad To See Him
Here’s Dick Marshall receiving the Lifetime Communicator Award from the Missouri Corn Growers Association. With Dick is family members including his brother Gary (far right) who is the Executive Director of MCGA. The award was presented at last yesterday’s MCGA Annual Mtg. in Jefferson City, MO. Dick used to work for me at the Brownfield Network. He was a longtime …
How To Get More Publicity Than The “Others”
A friend told me about a comment he heard the other day from an ag group leader here in Missouri who was complaining that the Missouri Corn Growers Association (MCGA) seemed to be quoted and heard in the news more than his group. The reason is pretty simple. MCGA is doing more media outreach, which includes sending Talking News Releases …