The purpose of the National Cotton Council is to increase profitability for the industry, and it is especially important when the market is down and growers are struggling.
Marjory Walker, NCC VP Operations and Communications, presented some of the council’s recent initiatives at this week’s 2026 Beltwide Cotton Conferences. “One of the most innovative, I think, is Buying America Cotton Act, or BACA,” said Walker. “It has been introduced in the Senate. It was introduced in the House (where we) are currently looking for coalition letters for that, but the legislation rewards those who use U.S. cotton in their products…It’s a tax incentive for location and then for origin.”
Walker also discussed the “Plant not Plastic” campaign and the involvement of the Trump administration’s MAHA commission on the dangers of microfibers and microplastics from textiles. “What we didn’t know was the textiles from inhalation, the microfibers that they shed just from a simple hug, is very detrimental. It’s present in your brain, your lungs, your heart. So the MAHA Commission was so interested in that, they ended up putting it in their commission report to dedicate research dollars to that, which I thought was outstanding.”
Learn more in Walker’s interview and presentation to the conference.
Seizing Opportunities for U.S. Cotton – Marjory Walker, National Cotton Council
Marjory Walker, National Cotton Council - presentation 14:11
Marjory Walker, NCC VP Operations and Communications, interview
Marjory Walker, National Cotton Council - interview 4:34