During the Agri-Marketing Conference my Mini Golden ZimmComm Microphone for iPhone got a workout that included an interview with Aaron Locker, FMC Marketing Director. Aaron stopped by the ZimmComm Connection Point booth so I asked him to talk about the reasons FMC has joined Field to Market: The Alliance for Sustainable Agriculture. This is a multi-stakeholder initiative working to define, measure and advance the sustainability of food, fiber and fuel production in the United States.
Since the organization includes a diverse membership of companies Aaron says it gives FMC a great chance to work directly with a company like Walmart to identify areas for improvement when it comes to the sustainability goal.
You can listen to my interview with Aaron here: Interview with Aaron Locker
2015 Agri-Marketing Conference Photo Album