Call Issued for Golden ARC Award Entries

Jamie Johansen

arc-logo1The newly-modified 2015 Golden ARC Awards Contest, with many new categories and now permitting online submission of entries, is accepting entries, effective immediately and until March 31, 2015. Not satisfied with record-breaking entries in 2014, the Agricultural Relations Council (ARC) seeks to further improve the Awards Program and has moved to an online submission process this year, allowing entrants to compare their work to the best in the business by simply submitting the entire entry online.

Professionals wanting to enter the 2015 competition, for work completed in full or partially in 2014, should visit http://betternewspapercontest.com/goldenarc2015. Here’s a complete list of the 46 revised categories for 2015, reflecting the evolution of agricultural public relations and with an added focus on social media.

Entries may be submitted before February 27, 2015 to obtain an early bird entry fee of $150. Thereafter and until March 31, the fee per entry is $175. Both ARC members and non-members may enter the competition. Non-members pay an additional $190 with the first entry, thereby becoming a member of the respected organization.

Winners will gather and share in their accolades at the ARC annual meeting, June 23-25, 2015 in Denver, CO. The Golden ARC de Excellence award for the best all-around entry in the campaigns division will also be presented at the awards dinner.

The Golden ARC Awards Program began in 1990 and came to be recognized as the most esteemed award in the agricultural public relations industry. The restructured Contest reflects the many hats worn by today’s PR practitioner – with categories recognizing everything from full campaigns to tactics such as media relations and innovative new uses of social media.

The Golden ARC Awards contest honors the stellar work created by professionals in the agricultural industry. Reinstituted in 2010, the Golden ARC Contest since has recognized 96 Golden ARC winners, 91 merit award winners and three Golden ARC de Excellence award recipients. The format and requirements for the Golden ARC Awards are similar to other leading PR awards programs, based on best practices for public relations and public affairs campaigns and tactics.

Ag Groups, ARC