It’s New Holland product launch media day and we’re in the founder’s home city, New Holland. I would love to have met Abe Zimmerman. I’ll bet we would have had a great time!

There is an Abe and a Zimmerman here today though. Welcoming us is Abe Hughes, Vice President for North America. And I’m here!

When we got here this morning there was already a drone in the air shooting video while the New Holland team met us outside. That’s a cool welcome.

So I’ll be collecting interviews and letting you know what’s new after we get out in the field and do some riding and driving today.