One of the exhibitors at the NAAA Trade Show is AgSync. I met Sales Manager, Clay Rassi who explained what the company offer agricultural applicators. Their slogan is “It’s not just about maps anymore.” It sure isn’t. For one thing the company has expanded their product and services via integrated partnerships that includes AgWired sponsor BASF.

Clay says the company offers everything from customer management to mapping to communicating work orders to creating missions and organizing the loads and efficiency of the airplanes and more. From a precision ag standpoint their products help aerial applicators be more efficient while helping them make sure they’re in the right field and applying the right product. In my interview with Clay he describes their partners. BASF for example, assists with marketing their products.

You can listen to my interview with Clay here: Clay Rassi Interview

2010 NAAA Convention Photo Album

AgWired coverage of the NAAA Convention is sponsored by .