The 2009 Technorati State of the Blogosphere is worth your time to read through. The final segment of the report will be released today. Here’s just a couple of tidbits from the report and you can listen to my interview with Richard Jalichandra discuss the report here.
The rise of the professional blogger continues. 70% of Part-Timers, Pros, and Self-Employeds are blogging more than ever . . .
Bloggers describe significant, positive impacts on their personal lives, but even more bloggers have experienced positive career and business impacts. 70% say that they are better known in their industry because of their blog.
Over half of the corporate bloggers blog to attract new clients for their business, while most part-timers (61%) want to make additional money and almost three quarters self-employed bloggers try to draw in new customers for their business. But no matter the type of blogger, the most important reason for them all is either to share their experience and expertise or to speak their mind.
After the Introduction you’ll find report segments on:
Day 2 — The What and Why of Blogging
Day 4 — Monetization And Revenue Generation, Brands in the Blogosphere
Day 5 — 2009 Trends: Political Impact of Blogging, Twitter Usage