Two of the BASF team members on location at the Farm Progress Show are (l-r) Gary Schmitz, Midwest Regional Tech Manager and Nick Fassler, Tech Manager for Plant Health. Headline is still making headlines so I spoke to them together about how the product has been developing in the corn and soybean markets.

Nick says Headline is making great progress in these markets. He says they’re working with all the major seed companies, especially with new corn genetics. An example would be Monsanto. Nick says they have a partnership which began last winter since as he puts it, “They see the benefits of Headline over the top of their genetics.” They’ve been working since the start of the collaboration to develop data jointly.

I asked Gary how crops look in his territory. He says it’s been a trying year for midwest growers but that in areas that didn’t get flooded out, “the crops are actually looking pretty good right now.” It’s been a wet season and Gary says that means more disease which is just what a product like Headline is made for. He says that the weather provides growers an opportunity to maximize their yields with Headline.

Nick says BASF sees additional opportunites with Headline in other crops, like cotton, for which they recently received registration. He says they’re working with Monsanto on this crop too.

Growers will find lots of goodies if they stop by the BASF tent which located on Seventh Street here in the show.

You can listen to my interview with Nick and Gary here: fp-08-nick-gary.mp3

You can also download the interview with this link.

AgWired coverage of the 2008 Farm Progress Show
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