Second Press Conference was held today at 9:30a, talking about Vistive with Monsanto!

Vistive is a low-linolenic soybean the is used for oils in food. Vistive soybeans contain three percent low-linolenic iol compared to eight percent for conventional soybeans. Many cooking oils are using low-linolenic oil because of the trans fat issue. In January 2006, all food products have to be labeled on how much trans fat there is in the product. Vistive is gaining a larger portion of the markets everyday. The speakers for the press conference were Kurt Wickstrom and John Hoffman, First Vice President of the American Soybean Association.

Monsanto have held the rights of Vistive to be only available exclusively to North American farmers for as long as they can support global demand- which farmers have this year and it is looking like they will next year too. New news effecting the Farm Progress Show directly is that all the oil used for cooking at all the vendor stands, are using Vistive Soybean Oil! If any of you are coming to the Farm Progress Show, you can look forward to eating some Vistive oil yourself!

I have two sound clips for the press conference: the first one is of John Hoffman talking about the amount of farmers using Vistive right now and the outlook for the future and the second one is of Kurt Wickstrom talking about the importance of Vistive soybeans.

Listen to John Hoffman here: John Hoffman (1 min. MP3)

Listen to Kurt Wickstom here: Kurt Wickstrom (1 min. MP3)

Coverage of the Farm Progress Show is sponsored by Monsanto: