There’s a nice article on Chief Marketer that contains reasons for blogging. These apply to any company in today’s world, even you farmers who are trying to market your products in the global economy. The article is written by Bob Cargill. He lists 10 reasons you should consider blogging:
Blogs are:
Interactive
Humanizing
Inexpensive
Immediate
Infectious
Empowering
Enjoyable
Authoritative
Valuable
Popular
Visit Chief Marketer to see his reasoning on each of these. I don’t think I could say it any better.