Since I saw that Florida Farm Bureau is supporting the creation of a Florida honey marketing cooperative it gave me an excuse to write about one of my former employers. Yes, I worked for FFBF way back when (early 1980’s) as the Broadcast Manager. That was an interesting time . . .

So the buzz is all about marketing honey because not all honey is created equal and it’s a huge business in Florida. There’s a story about this in the Palm Beach Post, “Marketing could add buzz to Florida’s honey trade.” It says that this is a $202 million/year industry! According to Florida Farm Bureau, “Florida honey producers and packers who want information about the formation of the marketing cooperative can contact Jerry Latner, president of the industry steering committee, at (877) 832-3268.”