Let’s welcome the new National Association of Farm Broadcasters executive director, Bill O’Neill! It’s his first day and here’s his letter to the membership.
There’s some new qualitative research available on the National Association of Farm Broadcasters website. A lot of research is being done these days by various media entities as groups try to figure out what’s really going on and how it’s going to affect their future. You can look at some slides from the research here. The survey was on Class 1+ farmers only and only in 12 midwest states. I wish it could have covered the whole country and included regional breakouts. But if wishes were . . . The research was conducted by Ag Media Research.
The latest NAFB eChats announced some big changes in their NFBS service.
After a busy morning at the USDA offices NAFB Washington Watch participants were treated to a meal at the American Meat Institute offices. Yes, there were several good meat choices on the menu!
I think it’s probably the first time the term’s been introduced into a USDA press conference and AgriMarketing Pros is glad to have had the opportunity to do it!
Farm broadcasters gathered around the big conference room table at USDA this morning for their exclusive press conference as part of the NAFB Washington Watch program.
It was prepped as a “Major Announcement” by USDA and I applaud USDA for working with farm radio & tv reporters like those attending today’s NAFB Washington Watch program, however, news it was not.
After 31 years at USDA, Larry Quinn, Assistant Director of Communications, has seen 11 different Secretaries of Agriculture. At the NAFB Washington Watch dinner he spent some time reviewing the many changes that have taken place in the communications field since he started at the department.
In our ZimmCast this week I interview Leon Corzine, President of the National Corn Growers Association, about marketing and legislation. Although sometimes these seem very separate they really are very related aspects of the business of agriculture.
Another Chairman of this year’s NAFB Washington Watch is Ken Root, WHO. Ken is a past NAFB president and executive director who’s now back on the air on WHO.