Biofuels are continuing to be a hot topic in agriculture so I’m glad to have a ZimmCast for you this week on how a company is working to make ethanol plants more efficient and offering a new corn hybrid to growers that will produce a premium product tailored for ethanol production.
Since we’re all worrying about our weight after the holidays and resolving to eat right in the new year I’m offering you an interview with Kelly Brintle, Ventura Foods who talks about low-linolenic soybeans, specifically Monsanto’s VISTIVE soybeans that can reduce or eliminate trans-fatty acids in processed soybean oil. He talks about how high the demand is for this healthy oil product and what that means for his company and farmers.
I was a guest on Blog Business Radio recently with Wayne Hurlbert and decided you might want to hear what he’s got to say about using blogs and podcasts as business marketing tools. Wayne knows a lot about it and has been doing it longer than I have.
So this week’s ZimmCast is a Skype conversation we had late last week. Wayne has some great ideas for ways to use new media tools in agricultural marketing. I think he’d like to have an agribusiness client even!
BASF just announced (pdf) that their Status herbicide has received EPA registration.
Many of you probably know Willie Vogt, Farm Progress Companies. He’s helping out here at the Farm Futures Management Summit registration desk (right). Willie is keeping an eye on all the activity and as he describes it, the roller coaster is over the top of the hill and on the down slope.
Last week Gibbs & Soell announced a branded service they now offer not only to clients but to anyone who’d like to take advantage of it. It’s called I Power.
To learn just exactly what I Power is I interviewed agency vice president, Steve Halsey. I was particularly intrigued by his statement, “It is amazing what can be accomplished when you bring the right people to the table, turn off the computers and wireless phones and have a thorough, well-structured and strategic discussion.” A meeting without computers or wireless phones? Sounds like it would be way too productive to me. But that’s the point he says.
Here’s the newest recording sensation for the serious farm podcaster. The Griffin iTalk attached to a video iPod. The iTalk is the little thing about the size of pack of chewing gum at the bottom of the iPod.
These Canadian guys are ahead of the curve when it comes to blogging and podcasting. One of them is Wayne Hurlbert, Blog Business World.