Communicating The Illinois Farm Family Message

Chuck Zimmerman

One of the members of our first panel discussion at the 2012 Agricultural Relations Council annual meeting is Carla Mudd, Illinois Farm Bureau. She is Manager of Consumer Communication with the task of educating non-farm folks about Illinois family farmers. One of the ways she’s doing that is through Illinois Farm Families, a coalition of several Illinois farm groups.

Carla says that two very successful parts of this program are Field Moms and a Mom’s Meetup. In both of these there is a real interaction with moms who have not grown up on the farm and are willing to learn more and share their experiences which might include visiting a farm.

Listen to my interview with Carla here: Interview with Carla Mudd

2012 ARC Annual Meeting Photo Album

Ag Group, ARC, Audio