The BASF Advantage Keeps Getting Better

Cindy Zimmerman

It seems like there is always something new from BASF Crop Protection to make life a little better for farmers.

basf at nafbAt the National Association of Farm Broadcasting Trade Talk, I talked with Technical Market Manager Nick Fassler about what is new in the fungicide arena. You might remember that we just chatted with Nick earlier this year at Commodity Classic about the launch of Xemium™ and already there are new fungicides in the pipeline with that active ingredient. “We’ve been real busy developing new fungicides and new uses for these products,” Nick says. “The last two years we’ve been talking about Headline AMP and now we’ve got another new product on the horizon that combines the active ingredient Xemium with Headline to develop Priaxor™.”

Nick says the Headline plus Xemium compound will be registered on multiple row crops and specialty crops – including corn, soybeans, cereals, potatoes and tomatoes. Registration by the U.S. EPA is expected in early 2012.

Listen to my interview from NAFB with Nick here: Nick Fassler with BASF

basf at nafbBASF is also offering several new incentives for growers to get a great start on the 2012 season, according to Corn Market Manager Mike Hofer. “One of them is called ‘Investment Advantage’ which is really a first of its kind in the industry,” Mike said. “It rewards a grower who purchases a high yield package from BASF, which may contain products like Headline AMP for corn, or Headline for soybeans, or Kixor herbicide technology.”

To help growers who purchase this type of package before March 15 better manage their risk, BASF will offer a partial rebate if commodity prices fall below a certain point. “What we’re trying to do is make sure that growers maintain a healthy return on investment,” Mike says.

BASF is also expanding the Headline Advantage offer from BASF has expanded to include more BASF fungicides for the 2012 season with up to 20% savings. In addition, BASF is again partnering with John Deere Financial to bring growers Finance Advantage.

Mike explains it all in this interview: Mike Hofer with BASF

2011 NAFB Convention Photo Album

Coverage of the NAMA Trends in Agriculture & NAFB Convention is sponsored by BASF
Audio, BASF, Corn, NAFB, Soybean