UPFIELD GROUP Announces New Vice President

Cindy Zimmerman

The UPFIELD GROUP, owners of Cooler Management, are pleased to announce their new Vice President of Corporate Partnerships, Melissa Malcolm-Cullison.

Malcolm-Cullison most recently served as Director, National Sales and Field Marketing at the Milk Processors Education program (MilkPEP), responsible for the national got milk? campaign. In this previous role for 12 years, she oversaw industry relations, retail partnerships and the development of fresh milk’s path forward in America’s food banks.

She has spent the past 6 years concentrating on hunger relief programs in partnership with the USDA, Feeding America, Dairy Management Inc. and the National Dairy Council, resulting in hundreds of millions of pounds in donated and purchased dairy products. She has built programs like The Great American Milk Drive, the first of its kind national consumer donation program for fresh fluid milk and supported the roll-out and adoption of USDA’s first fresh milk commodity purchase programs under TEFAP (The Emergency Food Assistance Program).

Taking on the new role of Vice President of Corporate Partnerships, Malcolm-Cullison first initiatives will be leading the charge on serving our non-profit partners to build the proper refrigeration infrastructure that is required to maximize donations of fresh food, minimize food waste and transport fresh foods to areas that are severely underserved.

Agribusiness, Dairy, Equipment, Food