In just a few short months the Ethanol Promotion and Information Council (EPIC) has really put together some fantastic projects to promote ethanol as an excellent renewable energy fuel source. The organization has grown in membership and boasts significant backing for its future. Plans are being made now for 2006 and we look forward to what they have in mind. To find out more I interviewed EPIC Executive Director, Tom Slunecka for this week’s ZimmCast. Tom talks about the organization, some of their research and ways they are continuing to promote ethanol to the public.
It’s the American Agricultural Editor’s Association new president right here on AgWired in our ZimmCast for this week. He’s Dan Crummett, Farm Progress Companies. I interviewed him right after he got sworn in at the recent Ag Media Summit. Dan talks about AAEA and why he thinks the organization has become stronger. He also discusses AAEA’s new strategic plan.
Lori Maude, Gelbvieh World, is the new president of the Livestock Publications Council. I got to interview her at the recent Ag Media Summit. Lori tells us about herself, LPC and what she sees as priorities for the coming year.
For this week’s ZimmCast I interviewed Claudia Wirz, Neue Zuericher Zeitung, a journalist who covers ag stories for her publication. Claudia spoke at the IFAJ Congress yesterday about “The Media and Agriculture.” She was on the program right after Marcus Rediger and makes a comment in the interview about the consumer campaign that his organization conducts. Claudia was able to offer the group a very different perspective and one I think we needed to hear.
In the ZimmCast you can hear my interview with Cindy Cunningham, vice president for communications, National Porkboard, at the recent Ag Media Summit. The “Other White Meat” campaign continues to run with a new addition to the tagline “Don’t be blah.” You can see the full series of tv commercials and listen to the radio ones here.
The International Federation of Agricultural Journalists Congress 2005 is getting closer. In this week’s ZimmCast I interview one of the organizers. He’s Markus Rediger, Agricultural Information Center, from Switzerland. I met Markus at the Ag Media Summit and he clued me in on what we have to look forward to and why he thinks any ag journalist should consider attending.
How much do you know about the World Dairy Expo? Now you can learn more by listening to this week’s ZimmCast. I interviewed World Dairy Expo, general manager, Tom McKittrick in his office recently. Tom describes the history, mission, purpose, theme and structure of the Expo. Many of you probably already know this but we’re also operating a weblog called “World Dairy Diary” in cooperation with World Dairy Expo. Look for more on the Expo in coming months. AgWired will be there blogging the show!
This week’s ZimmCast is an interview with Kim Lang, Valmont Irrigation. It’s one of several I conducted at the recent Agricultural Media Summit. Kim talks about a niche product they’re testing on carrot farms in California. In order to gain greater acceptance and entry into this lucrative market her company has created a product to sort of “open the door.” Then I’m sure they hope to find access to other markets for their products.
I hope you like an Irish accent because you’ll get one in this special edition ZimmCast. The president of the International Federation of Agricultural Journalists is David Markey. He’s CEO of IFP Media in Dublin, Ireland and he’s my guest in this interview program. He’s also presenting at the Agricultural Media Summit that gets underway this weekend. I caught up with him in his office and I think you’ll enjoy hearing him talk about IFAJ and why it’s good for us to get together and trade information from around the world.