Farm Economy, Tech & Legacy of John Deere

Jamie Johansen

“I’m an advocate for agriculture because I think it’s the finest industry in the world.” Those words spoken by John Lagemann, Senior VP, Sales & Marketing for the Agriculture and Turf Division, who has 35 years with John Deere – which in itself is a true testament. Lagemann had a busy schedule at the 2017 Commodity Classic, not only wearing …

Agribusiness, Audio, Commodity Classic, Equipment, Farm Machinery, John Deere, Technology, Video

USFRA Offers Unique 360˚ Look at Farming

Jamie Johansen

At the recent South Beach Wine & Food Festival, a national event showcasing the talents of some of the world’s most renowned chefs and culinary personalities, U.S. Farmers and Ranchers Alliance® (USFRA®) shared a one-of-a kind experience with event goers. Through USFRA’s new 360-degree video, which utilizes a virtual reality (VR)-style headset, booth visitors had a chance to experience life …

Ag Group, Consumers, Food, Sustainability, Technology, USFRA

An #AgVocate Example to Feed the Future

Chuck Zimmerman

What better department than R&D to fulfill the 2017 AgVocacy Forum theme “Feed the Future.” In charge of that department for Bayer CropScience is Dr. Adrian Percy. Adrian has embraced the use of social media to help communicate to consumers, regulators and others, the benefits of the type of work Bayer does. He has been a real positive example for …

Agribusiness, Audio, Bayer, Social Media, Technology, Video

Introducing the SMART Farmer Podcast

Cindy Zimmerman

We are pleased to introduce the very first SMART Farmer podcast which features interviews with the people who use data and technology to be more sustainable and to help build a smarter version of the American farm and ranch. In this first episode, U.S. Farmers and Ranchers Alliance CEO Randy Krotz talks about how people can relate to the SMART …

Audio, Podcasting, SMART Farmer, Technology, USFRA

AgCompass Helps Make Tax Time Easier

Cindy Zimmerman

If you are ready to make tax time easier, a virtual desktop and your accounting software hosted by AgCompass may be just what you need for secure sharing. “Security and data independence are important concerns for farmers,” says Nick Chambers, Business Manager for AgCompass. “With a virtual desktop, while your data is technically in the cloud, unlike web-based applications, your …

Audio, Technology

Deere Encourages ADAPT Adoption

Kelly Marshall

One focus of last week’s Develop with Deere conference in Kansas City was AgGateway‘s new ADAPT Toolkit. John Deere was a leader in creating the ADAPT program, and they’re making sure the software developers at the conference have the information they need to put it to use. Deere has developed their own plug-in for the system and tested it in …

Audio, John Deere, Precision Agriculture, Technology

AgCompass Points to Improved Efficiency

Cindy Zimmerman

With commodity prices falling, already tight operating margins may become even tighter, increasing the need for farm partners to keep an eye on their operating expenses. One solution that many producers have turned to is remote hosting of their software so all the farm partners can be on the same page when making critical business decisions. AgCompass provides reliable U.S.-based …

Agribusiness, Audio, Markets, Precision Agriculture, Technology

Bringing Deere Dealers and Developers Together

Cindy Zimmerman

John Deere dealers are interacting with software developers this year at the annual Develop with Deere conference in Kansas City. Conference coordinator Kevin Krieg says having the dealers on hand at the event will help them better serve their customers. “That’s really been the new add to this year’s conference is being able to get the software companies to share …

Audio, John Deere, Technology

+3,500 Commercial Drones Showcased InterDrone 2016

Jamie Johansen

BZ Media LLC’s InterDrone™ The International Drone Conference & Exposition, held at the Paris Hotel in Las Vegas Sept 7-9, drew 3,518 attendees from 54 different countries on 6 continents. The event featured 155 exhibitors and sponsors in more than 230 booths. FAA Administrator Michael P. Huerta gave the Grand Opening Keynote speech to thousands gathered on the first day. …

aerial, Agribusiness, Technology, UAV