Contrary to popular belief, eating beef is not bad for the environment and Dr. Jude Capper with the Department of Animal Sciences at Washington State University has the research to prove it.
Jude talked about her findings to the media and during National Cattlemen’s Beef Association committee meetings at the recent Cattle Industry Convention in Nashville. “There’s a popular perception that the advances we’ve seen in productivity over the last 30-50 years have had a negative environmental impact,” she says. “But by improving productivity and everybody better understanding how to feed and raise cattle, we’ve actually cut the carbon footprint per pound of beef by 16% since 1977.”
Jude also busts the myth that grass fed beef is better for the environment. “On average, a grain fed system is going to be significantly more environmentally friendly than a grass fed system,” she says. The main reason is that grass fed animals are harvested at a lighter weight, but they take longer to get to that weight. “They take an average of 606 days to get from birth to harvest, versus about 420 or so in the corn-fed system,” Jude explains. “That means more total animal days (for grass fed), and that’s more feed, more land, more water, and more energy – and so therefore greater carbon footprint overall for the grass fed.”
Listen to my interview with Jude here: Jude Capper Interview
2012 Cattle Industry Convention Photo Album
American consumers have never had a safer supply of beef, but there’s always room for improvement, according to Dr. Guy Loneragan, professor of food safety and public health at Texas Tech University,
Guy says that there are several ways producers can do even more to avoid problems on the pre-harvest level. “The first thing I would say is for producers to stay engaged and be engaged, because knowledge is a very powerful weapon,” he said. “Beyond that, the industry has invested quite heavily into the development of several promising controls, like pro-biotics – the beneficial bacteria we find in yogurt, some strains appears to be quite effective in cattle too.” 
More than 200 young people from 25 states participated in the youth cattle judging contest held in conjunction with the 2012 Cattle Industry Convention and 
NCBA youth programs were championed by former NCBA President Andy Groseta of Cottonwood, Ariz., who prompted the organization to develop additional programs for youth in the cattle industry. The judging contest has grown significantly since first introduced at the 2009 Cattle Industry Convention, where 60 young people competed. 
“You might ask why we as the beef industry care about laying hens,” said 
Regarding international trade, a resolution was passed that codified NCBA support of a Trans-Pacific Partnership (TPP) that removes tariff and non-tariff trade barriers for U.S. beef to participating countries, which include Australia, Brunei Darussalam, Chile, Malaysia, New Zealand, Peru, Singapore and Vietnam. 
The Equal Access to Justice Act is one issue that many may not be familiar with – I know I wasn’t. NCBA Government Affairs Vice President Colin Woodall explains. “This is a long-standing government program that was put in place to allow people who don’t have the financial means available to sue the government,” said Colin. That includes people like veterans, widows of vets, people trying to get benefits, etc. “Unfortunately, it’s been hijacked by extremists groups who are using the money to sue the Department of Interior, the Forest Service, to get federal lands ranchers kicked off their land. They’re using taxpayer money to fund their activist agenda.”
“There’s a whole lot of market signals in place for growth in this industry,” Forrest Roberts said in his report to the NCBA membership during the annual business meeting at the Cattle Industry Convention on Saturday morning. “NCBA is riding a wave of momentum.”
These two guys – still current president Bill Donald of Montana and soon-to-be president J.D. Alexander of Nebraska – are just about as different as night and day. For example, while pony-tailed Bill is most at home riding the range on horseback, J.D. prefers taking to the highway on a Harley. But the two have become fast friends over the past year serving together on behalf of all cattle producers.
As Congress considers a 2012 Farm Bill, the 
According to 
The goal of NCBA is to raise $1 million per election cycle – every two years – and they need to step up donations to meet that goal this year. The live auction raised over $60,000 and the silent auction at the trade show will help as well, but a guy named Jack Daniels is also helping to put some money in the pot during the Cattle Industry Convention. 
Kyle Bauer, general manager of 
AgWired, with our parent company ZimmComm New Media, was proud to sponsor the NCBA Excellence in Communication awards for the second year of their existence. The awards recognize communications professionals from NCBA state affiliate organizations and cattle breed associations, as well as an agricultural journalist. The recipient of the 2011 Excellence in Communications and Public Relations for a state affiliate is Carmen Fenton, director of public affairs for the Texas and Southwestern Cattle Raisers Association (TSCRA) and for a breed affiliate is Angie Stump Denton, director of communications for the American Hereford Association (AHA). 
At about 9:00 this morning, Jesse Womack from San Antonio, Texas was filling out an on-site registration form to attend his very first Cattle Industry Convention. 
Less than an hour after he registered, Jesse joined 
The need for more training of meat-counter employees became evident after Merck Animal Health conducted a series of consumer panels that revealed consumers identify the staff behind the counter as experts. “The consumer that goes to the retail store today still sees the person behind the counter in a white coat as the butcher and they expect them to have vast knowledge of the beef products they’re selling,” said Kyle Pfieffer with Merck Animal Health, who notes that the need for training was quickly confirmed during retailer discussions.
Agriblogger was one of the “techie talkers” at the first ever 
Lauren has been Multimedia Outreach Specialist for MSGA for less than a year and has already made a name for herself in the agricultural social media world. She graduated in 2010 from the University of Iowa with degrees in both journalism and anthropology and while she has no agriculture background, she has become a strong advocate for agriculture. 
This week’s ZimmCast is with our good friend Mike Deering, Communications Director for the 
When he went to work for NCBA last May, one of the first things he did was start the 
Bill Donald, a third generation, pony-tailed Montana rancher, was officially elected as president of the NCBA. Bill says putting the long range plan into motion is the organization’s first order of business this year. “We’re going to have an executive committee meeting in about three weeks and make sure our strategic plan is aligned with the long range plan and then we’re going to get to work and get that implemented,” he said. Like anything else, meeting the goals of the plan will require funding, and Bill says NCBA is prepared to meet that challenge. “We passed a resolution to increase total revenue, both checkoff and non-checkoff, to have $150 million annually. That’s about double from where it is right now.”
J.D. Alexander, cattle feeder/farmer from Nebraska, moved up from vice president to NCBA president-elect at the conclusion of the business meeting. J.D. says the cattle industry is in a good position right now as far as profitability is concerned. “We’re very optimistic and from the CattleFax information at the convention, our market is still on the right track and doing well,” he said, adding that NCBA’s top priority will continue to be looking out for producer interests on the national level. 
Scott George, a dairy and beef producer from Wyoming was elected as the new vice president for NCBA, switching over from 
They say that nothing is sure in life except death and taxes, so you should be prepared for a combination of both in the end. 
Another sure thing for agricultural producers in this day and age is environmental regulations and one of the latest is the Environmental Protection Agency’s (EPA) plan to implement the Chesapeake Bay Total Maximum Daily Load (TMDL) rule. 
The 
Scott has switched hats now as he was elected to be vice president of NCBA. The new chairman of the Federation is David Dick, a cow-calf producer from Sedalia, Missouri. 
At the Cattle Industry Convention a lot of work gets done but there are social enjoyment opportunities. At this year’s convention that included the Cowboy Comedy Club and comedian Larry The Cable Guy. Larry was funny I don’t care who you are. He got ‘r done.