Watching Washinton With NAFB

NAFB Washington WatchHey you NAFB’ers who will be attending the National Association of Farm Broadcasting, Washington Watch. You may know that we’ll have Wayne Pacelle, CEO, HSUS, speaking at dinner on Monday evening. Good thing we have a reception first. I think I’ll need some fortification to listen to his remarks. Maybe it will be entertaining though (in a sick, twisted sort of way).

If you’d like to get a little flavor for just one situation these folks have gotten involved in you might want to check out Amanda’s post, “HSUS In Nebraska” and the comments posted so far. Feel free to weigh in btw.

I’ll be getting in to DC late on Sunday and the program will get started on Monday. Our annual Issues Forum session is that afternoon, where we get to meet with representatives of most of the ag groups with local offices. Then on Tuesday we’re off to USDA where we’ll meet with Secretary Vilsack and other departmental leaders. On Wednesday we’ll meet at the House office building with a list of senators and representatives.

I’m planning to live stream our USDA session which will start at 8:15am. So check in here at that time to get a Washington Watch viewpoint.

And for you tweeters, please remember to use the #NAFB hashtag in your tweets!

Michael Peterson and Joe Jobe Perform on XM

The executive director of the National Biodiesel Board is not just a country music fan, but also a country music singer… well, for his wife and kids at home at least. But today, Joe got a bit more exposure than a home audience. He performed live on the Dave Nemo Show on XM Radio with renowned country music singer/songwriter Michael Peterson.

Michael and Joe also delved into energy issues, renewable fuels and where all that fits in with public policy. Joe says the National Biodiesel Board is aiming to have biodiesel replace five percent of the national supply of diesel fuel. He says that is equivalent to the amount of diesel the U.S. if refining and importing from in Iraq. In other words, he says the National Biodiesel Board is aiming to replace the diesel fuel we get from Iraq.

Some critics arguing against renewable fuels point out that the alternative fuel sources will never fully replace the need for oil. But, Joe says that’s not the point, “That’s like saying if you can’t do everything than you shouldn’t do anything.” Joe says The National Biodiesel Board simply doesn’t share that frame of thought. That’s why it has launched the BioTrucker Fuel Card. The card offers card holders cash price on all biodiesel fuel at 5,000 participating locations and special discounts at select truck stops all without any transaction fees. Those interested can sign up for the card at BioTrucker.com.

Both Michael and Joe lauded the farmers that make up the nation’s ag industry. Joe says agriculture is a powerful industry that fosters cutting-edge, technological innovation. “Ag is slow to move but powerful to respond,” Joe said.

You can listen to the entire broadcast of the Dave New Show with Michael and Joe here:

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I also got some videos of Michael and Joe while they were singing and strumming their guitars. You can watch the videos here:


2008 CMA Music Festival Photo Album

AgWired coverage of the CMA Country Music Festival is sponsored by:
New Holland

Milk Producers With Issues

ZimmCast-169 - Milk Producers IssuesAt the National Association of Farm Broadcasting Washington Watch program there is a session called the Issues Forum in which ag groups make representatives available for interviews. During this session I interviewed Sarah Olson, Communications Coordinator, National Milk Producers Federation. Sarah is relatively new to NMPF and says that as they look to the future, communications will change. For example, she says they’re taking a close look at social communications mechanisms like blogs.

Besides my interview with Sarah, this week’s program ends with music from the Podsafe Music Network. It’s called “Song Writers With No Issues” by The Dubois. I hope you enjoy it and thank you for listening.

You can download and listen to the ZimmCast here: Listen To ZimmCastZimmCast 169 (13 min MP3)

Or listen to this week’s ZimmCast right now:

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The ZimmCast is the official weekly podcast of AgWired which you can subscribe to using the link in our sidebar. You can also subscribe in iTunes

American Farmland Trust Working on Farm Bill

Chuck Interviews Ralph GrossiLast week I had the pleasure to spend a couple of half day sessions doing some media production training with Jennifer Morrill at American Farmland Trust in Washington, DC. It worked out very well since I was attending the NAFB Washington Watch.

At the Washington Watch Issues Forum I also got to interview AFT President, Ralph Grossi. (Jennifer took the picture.) As you might guess, we talked about the farm bill. Ralph explained how AFT has been involved in the farm bill process for over 2 years. One of the things he says they’ve been able to do is bring people to the table to discuss the legislation who might not have otherwise.

You can listen to my interview with Ralph here:

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Journalism’s Future and A New Term For You

Me RelaxingEvery once in a while the agriblogger gets caught relaxing. This time it was WFMB farm broadcaster, Leah Guffey who got the picture. I received it via MMS this morning.

So you may be wondering, what is MMS? Here’s the definition.

Multimedia Messaging Service (MMS) is a new standard in mobile messaging. Like SMS (Short Messaging Service), MMS is a way to send a message from one mobile to another. The difference is that MMS can include not just text, but also sound, images and video. It is also possible to send MMS messages from a mobile phone to an email address.

Formats that can be embedded within MMS include:

* Text (formatted with fonts, colours, etc)
* Images (JPEG, GIF format)
* Audio (MP3, MIDI)
* Video (MPEG)

Just when you thought you had text messaging figured out.

While I’m on the subject of “new” you should check out this post on “From the X Degree.” via Teaching Online Journalism This is about how you/me/your customer is and will be consuming news or perhaps your own company’s information.

Me WorkingYou might want to say that we’re just “early adopters” and that somehow this means that since not everyone in America is doing this or consuming this then perhaps it’s not something your company or news organization should be doing. Tempting if you’re afraid of the future I guess. However, it is the future of journalism and how people will be and are consuming information.

This second picture is thanks to NAFB Executive Director, Bill O’Neill, who caught me Tuesday right before Sec. Schafer showed up for our Washington Watch meeting.

Summarizing Some New Media Work

NAFB Mult BoxFor those of you who wonder what I mean when I mention a “mult box,” here’s a picture of NAFB’s in heavy use at yesterday’s Washington Watch session. It’s what allows multiple people to easily connect to the audio feed from a podium for example. If you want to help the media out then you need one of these at your press conference.

Today’s a travel day for the agriblogger. I’m looking forward to some email catch up on the plane and a little analysis of some of the new things we’re doing like AgWired Mobile and AgWired Live TV. Your feedback is greatly appreciated.

For you aspiring new media ag journalists I thought I’d summarize a one person multi event coverage week. Here’s some stats from the last few days:

370 digital photos, 215 of them loaded into 2 Flickr sets
15 audio interviews/press conference recordings
2 live video/audio streamed press conferences
1 YouTube video
posting/udpating on 5 different blogs
1 recorded/edited podcast
2 client site media production training sessions
12 mobile service story updates

Not too bad for an old guy, eh? If I can do it, then I know that you can do it too. Need help, just give me a call.

NAFB Washington Watch Photo Album

RFA Press Conference Photo Album

Senator Harkin is Hopeful

Senator Tom HarkinThis morning NAFB members are getting fully updated on the farm bill as well as other issues here in the Russell Bldg. First up on our program was Iowa Senator Tom Harkin, who was looking a little tired as he took the podium.

The Senator told us that he expects (hopes/dreams) that we’ll actually have a farm bill by today or tomorrow after the House and Senate conferees spent all day yesterday, including meeting with the Administration, on hammering out a final agreement. We’ll see. However, he did provide the group with quite a few numbers and statistics on what we should expect from the final bill.

I asked him what specialty crop producers could expect and you can hear his answer here:

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NAFB Washington Watch Photo Album

Farm Broadcasters Visit Capitol Hill

Farm BroadcastersNAFB members are currently sitting in an office of the Senate Bldg. listening to a series of legislators discuss policy and what’s happening on the farm bill from their perspective.

Here’s the happy, smiley group as we walked up the hill past the Capitol to this building.

We’re going to be here all morning and fortunately my AT&T card is working like a charm! The photo album is up to date so feel free to visit and get a better sense of what this group is doing in Washington, DC.

NAFB Washington Watch Photo Album

Ladies and Gentlemen, Tom Brand

Agraria Restaurant DinnerNAFB’ers were treated to a wonderful dinner at Agraria last night. It’s a restaurant owned by the North Dakota Farmers Union.

Our emcee for dinner was Tom Brand, KFEQ, who was formally announced by Ken Root, WHO. The photo was taken with my camera by Leah Guffey, WFMB.

Sponsors include the National Farmers Union and The Fertilizer Institute. This is a unique restaurant which not only serves an excellent meal experience but is focused on purchasing products from farmers.

Agraria Restaurant is owned by and sources the highest quality products from family-farmers across the country. Enjoy our modern American cuisine derived from the families whose passion for farming not only provides the wholesome ingredients presented on our menu, but also embodies the very fabric of the American way of life.

NAFB Washington Watch Photo Album

Secretary of Ag Schafer Addressing NAFB

Sec. of Ag Ed SchaferOkay, this is my last post with Secretary Schafer here at the NAFB Washington Watch. While I was streaming it live, taking stills and recording audio I also shot a video clip so you can see what the room is like when we meet here in the USDA board room.

I know there’s a story about the huge table that we sit around but I just don’t remember it. If you know the source for the table please leave a comment.

You can download and listen to the first 10 minutes of the Secretary’s remarks here: Listen To Secretary SchaferSecretary Schafer’s Remarks (10 min MP3)

Or listen right now with this link:

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NAFB Washington Watch Photo Album

Posing With The Secretary

Sec. of Ag RoundtableThe board room here at the USDA Admin Building is a great place to have a meeting.

Here’s farm broadcasters participating in the NAFB Washington Watch program. It’s a very intimate setting and besides having a mult box to plug our audio recorders into we get to ask lots of questions. I’m recording our sessions and will be editing out some audio to post later.

One of the highlights of meeting with our Secretary of Agriculture is getting out picture taken with him.

Sec. of Ag with NAFBHere’s the whole NAFB group with Sec. Schafer just a few minutes ago on a break before we went back into session.

This afternoon we’ll be going out to USDA’s Beltsville Agricultural Research Center. That’s a first for the NAFB Washington Watch and it will be my first time visiting the center.

NAFB Washington Watch Photo Album

Farm Broadcasters and New Communications Technology

Sec. of Ag Schafer and my MacHere’s our Secretary of Agriculture speaking to the NAFB group here at their Washington Watch program a few minutes ago.

You’ll notice the Macbook Pro sitting in front of him. That was streaming his remarks live on AgWired Live TV using the built-in camera and microphone.

Sec. of Ag Schafer and my MacHere’s what it looked like on the Mac screen from my vantage point. You can still watch the event since I also recorded a portion of it.

I’m posting from the Mac while our next group of speakers from USDA is speaking. This group includes FAS, FSA and RMA.

NAFB Washington Watch Photo Album

Political Commentary From Jennifer Duffy

Jennifer DuffyNAFB members heard from Jennifer Duffy, The Cook Political Report, at dinner this evening. Jennifer says she started covering this year’s election in early 2006 and she’s going to be ready for a 3 month vacation after it’s over.

I spoke to her prior to dinner and learned that her job is to analyze and try to figure out the outcome of various elections. She says the farm audience has played a very important role in various elections on a national level. Here at the NAFB Washington Watch dinner her remarks were mostly about congressional races and the political environment in Washington, DC.

You can listen to my interview with Jennifer here:

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NAFB Washington Watch Photo Album

NAFB Issues Forum

Ken RootI really don’t think Ken Root, WHO, is kneeling at the altar of wheat here but it is a different way to do an interview. He’s one of the many farm broadcasters here at the NAFB Washington Watch who participated in this afternoon’s Issues Forum session.

Various commodity groups attend with representatives who can talk about issues pertinent to their audience and members. The farm broadcasters get a couple of hours to conduct interviews for their programming.

I wandered around and interviewed about a half a dozen various attendees and asked them why they participate in Washington Watch.

Listen to different commodity group representatives provide the answer here:

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NAFB Washington Watch Photo Album

NAFB Will Be Watching Washington

ZimmCast-165 - NAFB Washington WatchThe National Association of Farm Broadcasting is holding its annual Washington Watch program at the end of April and for the first time in a few years I’ll be attending. On this week’s program we’ll learn about it from program chair Lindsay Hill, BARN.

I know I’m a little late this week but maybe I can get back on my Monday schedule next week.

Washington Watch is all about farm broadcasters getting together in DC to meet with the Secretary of Ag as well as a lot of Under Secretarys and others at USDA. Lindsay says NAFB will be doing something new this year by busing everyone out to the Ag Research Center in Beltsville, MD.

Also on the agenda is an Issues Forum where various ag groups provide representatives to talk about the big issues of the day facing agriculture. I think you’ll enjoy our conversation.

This week’s program ends with music from the Podsafe Music Network. It’s called “Barnside Shed” by Justin Gordon. I hope you enjoy it and thank you for listening.

You can download and listen to the ZimmCast here: Listen To ZimmCastZimmCast 165 (12 min MP3)

Or listen to this week’s ZimmCast right now:

Listen to

The ZimmCast is the official weekly podcast of AgWired which you can subscribe to using the link in our sidebar. You can also subscribe in iTunes

Commanding Attention

NAFB Washington WatchOnly when someone like House Ag Committee Chairman Bob Goodlatte talks do farm broadcasters listen.

That’s not really true or fair but considering the NAFB’ers pictured are Evan Slack and Bill Ray I’m okay with it. Just kidding guys.

I’m sure they have plenty of good information to bring back to their listeners after this Washington Watch session.

NAFB Goes To Washington

NAFB Washington WatchI didn’t get to attend the NAFB Washington Watch this year but thanks to Executive Director, Bill O’Neill, we’ve got pictures.

One of the highlights each year is gathering around the big table at USDA. In this picture NAFB members are meeting with Undersecretary for Rural Development Tom Dorr, Deputy Secretary Chuck Conner and Energy Secretary Samuel Bodman.

NAFB Washington WatchAt another meeting the group got to hear from Senate Ag Committee Chairman Saxby Chambliss. These meetings always provide the reporters attending an opportunity to ask questions, learn more about what’s happening in DC and better serve their listening audience back home.

The next meeting for NAFB will be the annual convention this November 15-17 in Kansas City.

New ED For NAFB

National Association of Farm BroadcastersThe National Association of Farm Broadcasters (NAFB) officially announced their new Executive Director today. He’s Bill O’Neill. I think it’s very interesting to see a broadcast organization (that I’ve long belonged to) hire a “print” person. There are certainly challenges ahead for NAFB and maybe Bill can bring some new ideas to the organization to help them out! Look for an interview with Bill here as soon as I can get in touch with him. Gene, good job in the interim. I agree with Emery.

NAFB President Emery Kleven had this to say:

It is my pleasure to announce that Bill O’Neill will join NAFB as the new Executive Director effective August 1, 2005. This is the position that Gene Millard has held since the first of this year. Gene will stay on during this transition period in a consulting capacity until our November convention in Kansas City. At that time, his continuing role with NAFB will be determined.
Gene Millard was hired as Executive Director of NAFB to take the position vacated by Ken Root on January 15, 2005. Gene informed the NAFB Board of Directors at that time that he did not see this as a long-term position, especially with his commitments to other industry boards and the operation of Millard Family Farms. He agreed to serve as Executive Director for up to two years or until a suitable candidate could be identified. Neither Gene, nor the board wanted to use the Interim Director title, as we wanted to give him full authority to do the business of the association. On this point, he has done work above and beyond what was expected. His many years of management have helped NAFB become a more efficient organization. Gene focused on establishing solid business operations and prepared NAFB for a productive future.
One of the many roles given Gene when he became Executive Director was to at some point, find and identify a person who would be capable of taking over the position as the NAFB Executive. This was a process that could take 6 months or 18 months. There was no definite timeline on it. As it turned out, we became aware of a highly qualified candidate, Bill O’Neill.
Bill was with Vance Publishing in Lenexa, Kansas for more than 28 years as an editor, publisher and from 1998 – 2004, he served as Executive Vice-President. Among his duties, Bill had responsibility for Vance’s largest revenue brand group and two of the company’s agricultural Divisions, as well as corporate promotion.
Bill has been chair/board member of the Partnership for Food Industry Development, USAID and Michigan State University, E. Lansing, Michigan and a Trustee at the University of Kansas William Allen White School of Journalism and Communications, Lawrence, Kansas. Bill has been and still is very active in his church and community.
Bill brings broad experience in business-to-business services, media brand and product startups, client relationship management, and organizational leadership and development.
The NAFB executive committee and the entire board engaged in several discussions about this important decision. We wanted to do what was best for NAFB. We understand the importance of positioning our industry for the future and being receptive to new ideas that can bring economic successes and professional recognition to farm broadcasting. We believe Bill O’Neill is the person who is best qualified and experienced to lead NAFB as we continue in our 62nd year. I believe he is the right person at the right time for NAFB. I hope you will welcome him to the ‘NAFB family’.
For Gene Millard, to say thank you seems not to be enough. He has worked long and hard these past several months to set a very stable platform from which we can all work from and benefit from. It’s my hope that we will continue to gain from his wealth of knowledge and experience in this industry.
Thank you