She says it’s a new project for farmers to sign up a local non-profit of their choice to win via a random drawing. There are 179 counties involved in Iowa/Missouri/Arkansas and you can see them listed on the official rules page.

Plant $2,500 in your community and watch it grow.

Together we can grow rural America…one community at a time. Apply now.

You can listen to my interview with Gayla below.

Iowa Power Farming Show Photo Album

According to a press release from Monsanto, the Justice Department “has issued a civil investigative demand (CID) requesting information on its soybean traits business, primarily seeking a confirmation that, as Monsanto has previously indicated, farmers and seed companies will continue to have access to the first-generation Roundup Ready soybean trait following patent expiry in 2014.”

“Monsanto continues to cooperate with the U.S. Department of Justice inquiries, just as we have over the last several months,” said Scott Partridge, Monsanto’s Chief Deputy General Counsel. “We respect the thorough regulatory process. We believe our business practices are fair, pro-competitive and in compliance with the law.”

Monsanto has voluntarily cooperated with regulators to address their questions about its business and the broader agriculture industry. This request represents a continuation of that process. During this time, the company has provided extensive access to millions of pages of documents to ensure that regulators’ questions are addressed. Monsanto noted that it will continue to provide information that is requested of its business.

Read more here.

For those of you on the Twitter fringe, tweetups are gatherings where people who tweet about a certain topic or industry meet up. Most of those who showed up for the tweetup are also very involved with #agchat , an agricultural industry Twitter conversation. The hash tag thing is a way to connect posts made on the same topic or from the same event.

Click on the photo for a bigger version and see some of the folks who are tweeting ag’s horn, including farm media, organization representatives like several in AFBF, company public relations like Monsanto, and real farmers and ranchers.

The Flickr photo album is now on-line with downloadable photos from the American Farm Bureau 91st Annual Meeting.

The Tweetups will be held at the Exhibitor Showcase in the Monsanto Booth #210. First one is Sunday at 3 pm, then they will do it again on Monday at 8 am. Come learn about the usefulness of Twitter and network with some of the agricultural leaders advocating for the industry online. Non-Twitter users are also encouraged to come and find out what it’s all about!

The new hybrids will contain BASF’s NutriDense® traits that are designed to enhance animal feed performance. NutriDense corn has higher levels of essential amino acids and energy, greater phosphorous availability and is more digestible.

BASF’s NutriDense traits will be combined with Monsanto’s Roundup Ready® Genuity™ VT Triple PRO™ and Genuity™ SmartStax™ corn. The new high quality hybrids are expected to deliver the best feed value and yields equivalent to elite conventional corn. Once launched, seed companies will market the new hybrids through licensing agreements.

Read more here.

The new product contains F500®, the same active ingredient found in Headline® fungicide, BASF’s top-selling Plant Health fungicide, and will be part of Monsanto’s AcceleronTM Seed Treatment combination.

BASF is expanding its portfolio of seed treatment offerings with the launch of F500-containing products like Stamina® fungicide seed treatment, which is marketed for corn, sweet corn, wheat, barley, legumes, and rye. Several additional new seed treatments will be launched this year, and in 2010.

A little over a year ago Monsanto made a commitment to people around the world to sustainable agriculture. The company is working on products that will produce more than double current yields while reducing the resources needed to grow the crops by nearly one-third. They are so committed that they launched a website to discuss this topic: www.producemoreconservemore.com.

I was curious to learn more about Monsanto’s initiatives in the sustainability department so I caught up with Kevin Eblen, Vice President Public Policy & Sustainable Yield for Monsanto.

“What we’re trying to to get the world and the public to see and know is that we have the capability to produce more food and conserve resources at the same time,” explained Eblen. “So we went on record saying in the core crops that we focus on as a company which is corn, soybeans and cotton, that we can double the yields of these crops by 2030 with the starting year of 2000. And at the same time, through the use of technology we have and others’ have, that we could conserve resources by one-third to produce each unit of corn, beans and cotton.”

Eblen mentioned that the UN has determined that the world will need to produce as much food in the next 50 years that has been produced in the last 10,000 years. That is why Monsanto is working with farmers around the world to help them grow crops that are both sustainable and profitable.

You can see all our pictures from the Ag Media Summit in the IFAJ/AMS 2009 Photo Album.

You can listen to my full interview with Kevin Eblen here.

Prior to joining SDSU in 2007, Dr. Chicoine held various positions of increasing responsibility with the University of Illinois, most recently as Vice President for Technology and Economic Development. His higher education administrative experience at the University of Illinois also includes service as Head of the Department of Agricultural Economics and Dean of the College of Agriculture, Consumer and Environmental Sciences at the Urbana-Champaign campus.

This appointment has caused quite a stir at South Dakota State University. While many think that this partnership with Monsanto could bring advanced research opportunities to students and faculty, many are concerned about the politics of President Chicoine serving on the Monsanto Board of Directors. While he makes $300,000 as SDSU’s president, Monsanto will give him $400,000 compensation for his time on the board. I have listened intently to both sides of the story, and I can see why there are differing views. If you haven’t read up on this scenario, I have included some of the “hot button” articles in the news for you to read. Let me know your thoughts in this situation. Should a president of a university sit on a company’s board of directors? Are people overreacting, or is the community outburst warranted? What needs to change at land-grant universities, or what could be improved upon in the future? Looking for your thoughts and opinions today.

Some question Monsanto-Chicoine relationship

SDSU president’s dual role as head of Monsanto concerns some

SDSU’s ‘cozy’ deal questioned

Students and faculty concerned Chicoine’s ties to Monsanto could “taint” SDSU research

Collegian Questions Chicoine Monsanto Board Appointment

Other places you’ll find Monsanto include:

Monsanto Twitter
Monsanto’s Sustainabile Agriculture Initiative
Monsanto Today
Monsanto’s Blog

Obviously Monsanto is not relying on their main website to be the only destination for their customers. They’re reaching out beyond the confines of a web destination to engage them and interact with them. If you doubt that’s happening then you should start following them on Twitter. Is it easy for Monsanto to quantify the exact ROI on this? I doubt it. Does that mean they shouldn’t do it? No.

Announcement of the first year’s winners is planned to correspond with the World Food Prize held in Des Moines, Iowa, on October 15, 2009.