That’s what Katie Allen is doing for Monsanto. Wish I was there but it just didn’t work out this year.
My name is Katie Allen, and I am a graduate student in agricultural communications at Texas Tech University. I am from the small town of Marceline, Missouri, where my family farms livestock and row crops. I graduated from the University of Missouri in May 2008 with a degree in agricultural journalism before moving to Texas!
Just text “agwired” to 46786
Do it and join the dozens of people who are already subscribed to get agricultural marketing news in the fastest and easiest form available. Once you subscribe then we’ll deliver the news to you in headline form so all you have to do is look at your phone. It just doesn’t get any easier than that.
Will we break your text limits? I don’t think so. Since we started the new service last week we haven’t been sending more than about 4 headlines in a day. It could be more, it could be less. It depends on what we find that we think you want and need to know.
The feedback has been great so far. For example, one subscriber told me that he had just left a client meeting and got an AgWired Mobile message with new information about that very same client. He found that helpful. Another subscriber told me that a headline story we sent was going to be helpful to him when he met with a client the next morning. In either case, they don’t believe they would have received that information any other way. Although almost everything pushed through AgWired Mobile will appear on Agwired too and in longer form.
Here’s a couple of examples of some AgWired Mobile feeds from this week:
Penton Media launches targeted online career center: AgriBizJobs.com. Offers services to employers and jobseekers. www.agribizjobs.com
Craig Louder, Utah State University, wins the Alltech Young Scientist Award presented at the Alltech Symposium.
Argonne National Laboratory releases new report on increased efficiency of ethanol plants. Report available at www.ethanolfra.org.
So don’t delay. Subscribe today and if you like it we would sure appreciate you telling your friends and colleagues about it too.
AgWired Mobile is powered by:
If you ever want to unsubscribe (why would you?) then just text “agwired stop” to the same number.
Early feedback on AgWired Mobile is rolling in. Here’s a few samples.
You guys are amazing!
Great idea! I just signed up.
This is pretty dang cool!
Looks great, Chuck. I’m sure this will be a big hit.
I just signed up for the text service. Great idea!
Some questions have been posed, so let me answer a few of them.
We’re going to be pretty selective about what stories we post to AgWired Mobile. The number of daily messages will vary but I’m guessing that it would average about 4 or 5 a day. This week we may send more due to the NAMA Convention. We realize that some people may have a limited text message plan but that’s changing fast. Most carriers offer a low cost unlimited everything plan today so we don’t think we’ll be breaking the bank on messages.
The messages are limited to 165 characters so it’s mainly going to be headlines and when possible, a link to more information.
We’re targeting AgWired Mobile to the same audience as AgWired.com. That has always been the professional in agricultural marketing (commodity groups, agencies, media, agribusiness) keeping in mind that we’re reaching a lot of farmers too. Heck, farmers are agrimarketers aren’t they? We also reach a lot of consumers. If you look around the web you’ll find AgWired content on a lot of websites of all kinds. That’s why it’s so unreliable anymore to just measure reach on site visitors. That doesn’t include all the other places the content is showing up!
Please make sure you’ve got us on your news release/announcement list too. Send ‘em to news@agwired.com.
Keep the feedback coming. I’m heading to KC, MO very shortly and look forward to hearing your thoughts there as well.
It's time to thank our farmers and ranchers for all their hard work to feed us.
In this week's program I interview Linda Tank, CHS, Inc., who is Chair of the Agriculture Council of America, the group coordinating National Ag Day. Learn more about their activities, especially this week in Washington, DC.
