This cornstalk is actually Cornstalk Promotional Products. Making an appearance in the Agri-Marketing Conference Connection Point was Kevin Lind, Principal. His creations caught a lot of people’s attention including mine. Of course his booth was right across the aisle from ZimmComm. Before the craziness ended I spoke with Kevin via the Golden ZimmComm Microphone to learn more about him and …
Dominate With SEO Meets #GoldenMic
One of the folks who stopped by the ZimmComm booth during the Agri-Marketing Conference Connection Point was Sam Romain, Dominate With SEO. Sam’s company is in the Minneapolis area but he has staff working remotely in various places around the country. His company started out working on search engine optimization but has been moving more into content creation. He says …
ZimmCast 614 – Golden ZimmComm Mic Interviews
This week’s program features interviews that Cindy and I did during the 2019 Agri-Marketing Conference in Kansas City. The Golden ZimmComm Microphone got a workout! At the beginning of this episode you can hear from Sheri Seger, DTN/The Progressive Farmer, outgoing NAMA President and Scott McClure, Brighton, incoming NAMA President. After that I’m sharing all of the other interviews we …
New CEO Joins Beck Ag
Richard Bettison began his new role as CEO of Beck Ag on April 8, just in time to attend the Agri-Marketing Conference in Kansas City last week and become a new member of the ZimmComm Golden Mic Club. Bettison said he has known Beck Ag as a customer and now looks forward to working with an incredibly talented group of …
Text 24365 to Donate to NAMA Foundation
With the NAMA (National Agri-Marketing Association) Foundation serving 33 student chapters, your support has never been more important. Here is a new way to donate. Please text “NAMA” to 24365 to donate to the foundation and support Student NAMA! That will text you back a link to click on and donate via Paypal. Simple. Quick. Try it now.
ZimmCast from 2018 NAMA Fall Conference
This week the ZimmCast, sponsored by GROWMARK, will focus on the 2018 National Agri-Marketing Association Fall Conference. With 195 registered this was a very successful conference and one of the largest. From the comments I was hearing and from my own viewpoint it was also one of the best programs I can remember. The theme was Grow North – Bringing …
IFIC Foundation Survey Results on Bioengineered Food Labeling
As a foodie kind of person a new survey by the International Food Information Council Foundation (IFIC) has some very interesting results. There is a lot of information in the report. It is titled, “Research with Consumers To Test Perceptions and Reactions To Various Stimuli and Visuals Related to Bioengineered Foods.” Here is a short note about the findings to …
Incredibles 2 Makes Super Hero Eggs
The American Egg Board (AEB) cooked up an eggciting promotional sponsorship of Disney-Pixar’s “Incredibles 2” that has audiences scrambling for new “How Do You Like Your Eggs?” recipes reflecting each of the film’s character’s unique personality or super power. The film has made the Incredible Egg into a nutrition super hero! “We are excited for The Incredible Egg to have …
ZimmCast With New #GoldenMic Club Members
During the Agri-Marketing Conference the ZimmComm Team welcomed new people to the #GoldenMic Club. In our Connection Point booth we were set up to record interviews with attendees and I’m featuring a few of them in this week’s program and in weeks to come. This week you’ll hear Jamie Johansen interview: Stephanie Stalans, Helena Agri-Enterprises University of Wisconsin, Madison NAMA …
Student NAMA Chapters Compete & Learn
The number of hours Student NAMA Chapters put into the national marketing competition in preparation for the Agri-Marketing Conference each year is countless. However, that endurance, research and simple practice pay off. The University of Wisconsin-Madison brought home this year’s first-place honors with their marketing plan for a ready-to-drink protein enhanced thickened wine called Good Life. Thickened wine? Yes, you …