John Deere officially opened a sparkling new LEED-certified sales and marketing center in Olathe, Kansas on Friday with the help of employees, government officials, and other special guests. “This 126,000 square foot facility has been laid out to enhance the work environment for employees and has the most up-to-date technology so we can communicate and train work groups around the …
John Deere Goes Way Back With CTIC
John Deere has been a partner with CTIC since the T stood for Tillage. Now the T stands for Technology, and John Deere’s relationship with the Conservation Technology Information Center is stronger than ever. “John Deere was a founding member with CTIC back in 1982,” said John Deere product manager Pauley Bradley on the recent CTIC 2011 Conservation in Action …
John Deere R Series Tractors Overview
In the big John Deere product launch this week there were a lot of tractors to look at. I visited with Brad Tolbert and Jarrod McGinnis about what new features are being offered on the lineup of 6/7/8/9 R Series models. Pictured is a 9510 R tractor on the demo track. According to Brad, John Deere has increased the cab …
New S Series Combines From John Deere
The big stars of the John Deere product launch this week were the new S Series Combines. We had a fleet of them set up as stationary “displays.” As part of our media preview we all got into a cab and Deere broadcast a walk through exercise through the in-cab radio. We even had a text book to follow along …
John Deere Introduces Machine Sync
John Deere unveiled a product that you couldn’t see on the show floor at this week’s product launch. It’s called Machine Sync. This new technology provides “timely, critical information on equipment location, operational status and automates equipment during harvest.” “Having real-time data is critical for equipment operators during harvest,” says Holli Brokaw, AMS product manager for John Deere. “Our new …
John Deere Product Launch Overview
The S Series Combines introduced this week by John Deere got a lot of attention during the floor show last night. I spoke with Barry Nelson, John Deere Manager, Media Relations, to get an overview of all the products being launched. He says it is the largest product launch in the company’s history. John Deere will be 175 years old …
Riding in a New John Deere 7R Series Tractor
The most fun part of the John Deere product launch is getting in the cab out in the field. I rode along with Jessica Kroug, Program Development Program, 7R Series Tractors. We were in a 7215 R model. See what it’s like in the video below. Our ride and drive track provided multiple real field conditions and situations. The tractor …
John Deere is Accelerating Growth
This evening John Lagemann, John Deere Vice President, Sales & Marketing — United States/Canada/Australia/New Zealand for the Agriculture and Turf Division, welcomed us to the biggest product launch in the history of the company. The ag media along with a large crowd of dealers got a great show and then had the opportunity to take to the floor to get …
Biggest Product Launch in John Deere History
It’s the largest product launch in the history of John Deere and that’s where I’m stopped on the agriblogging highway. We’re in Indianapolis to learn all about these new machines. Today the ag media got to see the new tractors and combines and get inside for some stick time. I’ll be posting photos, videos and interviews over the next couple …
John Deere Gearing Up For Major Product Launch
At the Ag Media Summit I visited with Barry Nelson, John Deere, to find out what’s new. There is definitely going to be something new from John Deere very soon he says. “On August 24th and 25th we are going to have the largest most significant product introduction in our history.” Barry says the new equipment will be unveiled at …