Proud Part of the Cattle Community? Attend #CattleCon18

Jamie Johansen

There is no question cattlemen and women across the country are in need of some sunshine. I fit into that mix and know where we all can get some in just a few weeks. Let’s all Blaze a Trail to Phoenix, AZ for the 2018 Cattle Industry Convention and NCBA Trade Show January 31 – February 2. Believe it or …

Ag Group, AgWired Animal, Animal Agriculture, Audio, Beef, Beef Board, Beef Checkoff, Cattle Industry Conference, NCBA, NCBA Convention

CBB Names Scott Stuart to CEO Position

Jamie Johansen

The Cattlemen’s Beef Promotion & Research Board (CBB) has named Scott Stuart of Colorado as the new chief executive officer, effective February 1, 2018. “The beef industry is very complex,” notes Brett Morris, CBB chairman from Ninnekah, Oklahoma. “Scott has the background and understanding to bring all those pieces together to help producers meet their goal of promoting beef and …

Ag Group, AgWired Animal, Beef, Beef Board, Beef Checkoff

ZimmCast Looks Forward to Cattle Industry Convention

Chuck Zimmerman

The week of January 30, 2017 is going to be a very busy one for the ZimmComm Team. One of the reasons is the Cattle Industry Convention and NCBA Trade Show. Jamie Johansen will be covering the event for us. To get a preview Jamie interviewed Tracy Brunner, 2016 National Cattlemen’s Beef Association President. Tracy is a 4th generation cattleman …

Audio, Beef, Beef Board, Beef Checkoff, NCBA, NCBA Convention, ZimmCast

New Leadership for CBB

Jamie Johansen

Cattle feeder Jimmy Maxey from Fresno, CA., was elected by fellow Cattlemen’s Beef Board (CBB) members to serve as CBB chairman in 2015. The vote came during the 2015 Cattle Industry Annual Convention in San Antonio, Texas. Melissa Sandford sat down with him to find out what he hopes to accomplish in his year as chairman. Other new leadership to …

Ag Group, Beef, Beef Board

NCBA Concerns About Beef Checkoff

Cindy Zimmerman

Agriculture Secretary Tom Vilsack met earlier this week with the Beef Checkoff working group and reportedly told them he’s planning on implementing a new checkoff program for the industry by January, 2016. The action would be taken under the 1996 Commodity Promotion, Research and Information Act, also called the “generic checkoff act,” and would be separate from and in addition …

AFBF, Audio, Beef, Beef Board, NCBA, USDA

NCBA’s Update From Washington

Jamie Johansen

NCBA’s Director of Legislative Affairs, Kristina Butts, was on-hand during last week’s Cattle Industry’s Summer Conference to update producers on current and future issues the Washington office is tackling. “Washington is always an interesting place in a midterm election year. The one thing NCBA is really focused our efforts on this year is more on the regulatory side of a …

Ag Group, Audio, Beef, Beef Board, Cattle Industry Conference, CBB, NCBA

NCBA CEO Expresses Upbeat Spirits Towards Next Fiscal Year

Jamie Johansen

Cattlemen’s grassroots organization, National Cattlemen’s Beef Association (NCBA), held their annual Cattle Industry Summer Conference in Denver, CO. last week. Producers and state organizations gathered to tackle and plan the coming year. Forrest Roberts, NCBA CEO, commented on the event and shared what we can see throughout the next fiscal year in terms of policy and markets. “This conference is …

Ag Group, Audio, Beef, Beef Board, Beef Checkoff, Cattle Industry Conference, NCBA

New Beef Board Chairman

Chuck Zimmerman

The Beef Board has a new Chairman. She’s Kim Brackett, Idaho cow/calf and stocker producer. Here’s what it means to her. You can also listen to her describe her goals in the audio clip below: “That has been such a phenomenal evolution for me to go in what seems like a handful of years, not a long timeframe at all, …

Ag Group, Audio, Beef Board, Cattle Industry Conference, CBB

Small Numbers But Growing Market

Jamie Johansen

Herd numbers are down this year in the beef community, but enthusiasm is high. Cattlemen’s Beef Board (CBB) Chairman, Weldon Wynn was on hand at this year’s Trade Talk during the NAFB Convention. There is no doubt that the checkoff dollar is slim, but Weldon said they are making that dollar stretch. Weldon went on to discuss our international market, …

Ag Group, Audio, Beef, Beef Board, Cattle Industry Conference, Media, NAFB, NCBA

Checkoff Changes Marketing Direction in FY14

Melissa Sandfort

Millennials and other beef consumers can now see and hear the tantalizing sights and sounds of “Beef. It’s What’s for Dinner” messages without putting down their mobile devices or leaving the comfort of their keyboards and social-media circles. That’s thanks to a Sept. 25 decision by the 20-member Beef Promotion Operating Committee to make a major shift in strategic direction …

Agribusiness, Beef, Beef Board, Marketing