In case you didn’t know it, ethanol can be made from sorghum and the United Sorghum Checkoff Program was on location at the Fuel Ethanol Workshop to promote that fact. I met with Tim Lust and Florentino Lopez, USCP, during the trade show yesterday to find out more about what they’re doing in the area of fuel ethanol. You can …
Michael Peterson Celebrates 4th Celebrity Tractor Race
The 4th annual New Holland/Michael Peterson Celebrity Tractor Race was another rousing success at the CMA Music Festival. Not only is it a great promotion for New Holland and a fun way for fans to see some of their favorite stars in the tractor seat, it also raises money for the National FFA. “The tractor is going to be sold …
Rocking and Rolling With New Holland/Michael Peterson
Here are two biofuels promoters. Chuck Leavell, Rolling Stones (left) and Joe Jobe, CEO of the National Biodiesel Board. They were race contestants in the New Holland/Michael Peterson Celebrity Tractor Race. I caught both of them in the tent for a short interview. It was very noisy. They were having a lot of fun. Of course when I interviewed them …
World Pork Expo Wrap Up
Despite the challenges facing the hog industry, there were still thousands of producers who attended World Pork Expo earlier this month in Des Moines. Officials estimate attendance was about 14,625, down from 2008, but it was expected due to the impact of the H1N1 virus on international travel. Even though there were less international visitors at Expo this year, the …
Ethanol Champion Bob Dinneen
He preached a powerful sermon this morning. He’s the Reverend of Renewable Fuels. He’s Bob Dinneen, CEO, RFA. Bob was on our program at the opening general session of the Fuel Ethanol Workshop. This is the 25th FEW and Bob has attended 21 of them now! As always, Bob provided a very positive outlook by starting out looking at the …
Car of the Heartland To Promote The American Farmer
This afternoon I saw the unveiling of the Car of the Heartland, the official Car of the American Farmer. This is a concept car developed by Furniture Row Racing. They’re looking for industry partners to help them make the car a reality on the NASCAR tracks in 2010, starting with the Daytona 500. The unveiling was done to the participants …
Novus Products are Old and New, Silver and Gold
Novus International is celebrating a couple of significant milestones this year, which reminds me of the old ditty “Make new friends, but keep the old, one is silver and the other gold.” The gold would be Santoquin feed preservative which is celebrating 50 years, and the silver is the 25th anniversary of the company’s Chocolate Bayou, TX Alimet feed supplement …
Ricochet Will Be Racing
One of the great things about the CMA Music Festival is the opportunity to meet stars of the stage. Michael Peterson introduced me to Ricochet. They were in the kickoff parade and will be competing in the New Holland Celebrity Tractor Race on Sunday. I spoke with Troy, Greg, Heath and Robert after the parade. They said riding in the …
Paint Horse Association Rides With New Holland
Sharing a booth with New Holland at the CMA Music Festival in Nashville this year is the American Paint Horse Association. “New Holland is one of our corporate sponsors, which we are very proud to have on board, so we are happy to be here sharing a booth with them talking about horses while they talk about tractors,” says Ginger …
Festival Race a Winning Promotion For New Holland
In this week’s program we’re going to hear all about how well the New Holland Celebrity Tractor Race, hosted by Michael Peterson, is working for the company. I sat down with Gene Hemphill, New Holland Public Affairs, and we talked about this project that we’ve been involved with for 4 years now. Gene says he and Michael took the idea …