During the National Farm Machinery Show Farm Industry News presented their 2011 FinOvation Awards at an evening banquet. Our sponsor, New Holland, won in the Tractors, High-horsepower, 4-wd category for their T9 Series Tractors. Seen with their award are Abe Hughes, VP Sales/Marketing, North America (left) and Sean Dorosz, Tractor Marketing Segment Manager. I spoke with Abe earlier in the …
Novus Cheerleader
The Novus International Cheerleader is Executive Vice President Giovanni Gasperoni who is also in charge of marketing and sales. In the photo he’s visiting with Dick Butkus at the recent International Poultry Expo. I thought I’d save the best for last! One of the subjects that he loves to talk about is how Novus is helping producers feed a growing …
Advanced Seed Monitoring From Ag Leader Technology
It has been a busy day at the National Farm Machinery Show. I’ve been doing interviews all day and adding to the photo collection. So, lots of stories will be forthcoming in the next few days. This morning I learned some of what’s new with Ag Leader Technology from Russ Morman. Russ gave me an overview of new products on …
New Holland Construction Intros New Super Boom Skid Steers
The New Holland Construction new Super Boom skid steer loaders drew a lot of attention at the National Farm Machinery Show today. These 200 Series machines have been years in the making. I spoke with Dave December, Marketing Manager, New Holland Construction and Jorge De Hoyos, Global Product Marketing Manager to learn all about these new products. They sell skid …
National Farm Machinery Show Preview
Somebody ordered some beautiful weather for this year’s National Farm Machinery Show. Sunshine and “warm” is the way I like it. I got on site early and got in some exercise just wandering around and seeing the show in set up mode. I checked in at the Kentucky Exposition Center and met Corinne Fetter, Director of Expositions, Kentucky State Fair …
Being A Social Media Marketing Ag Leader
Last week we heard how one of the major ag groups is using social media. This week we’ll hear how one agribusiness “leader” is doing so. I spoke with Katie Beeler, Ag Leader Technology, about how the company is incorporating social media into the marketing mix. Ag Leader Technology is a long time sponsor of our Precision Pays website! In …
NCGA to Feature IRM Calculator at Commodity Classic
Hard to believe that Commodity Classic is just around the corner now, but it is – and, thankfully, so is spring! As spring approaches, growers must again consider refuge requirement compliance. The National Corn Growers Association, along with agribusiness partners, offers the Insect Resistance Management Refuge Calculator as a tool to help farmers determine how to comply with varying and …
ADVENT From Novus Keeping Broilers Healthy
I’m still learning about the new things going on at Novus International, especially when it comes to poultry. At the recent International Poultry Expo I spoke with Bruce King, Biologicals Director, about a product called ADVENT. Bruce says ADVENT is a vaccine for coccidiosis control in broilers. He says that other products are seeing some resistance to the disease and …
Novus Announces TREVERA
We always ask, “What’s new?” when conducting interviews and during the recent International Poultry Expo, our sponsor, Novus International had some news. I spoke with Jared about DHA, an omega-3 fatty acid. He calls it the king of the omega-3 fatty acids. Besides being very healthy for humans it also is for poultry. It helps promote growth and the nutritional …
Beltway Beef Improving Cattle Communications
This week’s ZimmCast is with our good friend Mike Deering, Communications Director for the National Cattlemen’s Beef Association. We spent most of last week with Mike at the Cattle Industry Convention and NCBA Trade Show in Denver, but he was too busy to do an interview there so I had to catch up with him over the phone after we …