It looks like Gary Schulz is keeping busy these days after so many years with World Ag Expo. I just hope he can stay dry. Central Valley Business Incubator CEO Craig Scharton has announced the hiring of Gary Schulz as Program Director for the new Claude Laval Water and Energy Technology (WET) Incubator program located on the campus of California …
IRON Solutions Has Canadian Agreement
It looks like IRON Solutions is making inroads in Canada. IRON Solutions, LLC, Wheel & Deal and The Big Dealer have signed an agreement to work together to bring one-step marketing solutions to Western Canadian equipment dealers. This new partnership takes the next step in used equipment marketing, which is the combination of software systems, internet technology, and print media. …
Steak at the Stock-Yard
I want to thank Billy Frey, Alltech, for taking us out to dinner last night. I was told that the best place to get a steak in Nashville is the Stock-Yard Restaurant, one of the top ten steak restaurants in the U. S. That’s where we went and it was all I had heard. Pictured are left to right, Jorge …
AdFarm Named AOR for Destron Fearing
Adfarm has been named agency of record for Destron Fearing which means they’ll be charged with executing all aspects of the Destron Fearing marketing communications plan. “We are excited about the opportunity to work with the AdFarm team on our marketing communications program,” said Rae Powell, Destron Fearing vice president of sales and marketing. “We felt AdFarm was the best …
40 iPods in 40 Hours
The most interesting direct mail piece I’ve received for the upcoming Cattle Industry Convention Trade Show comes from Elanco Animal Health. It’s 40 iPods in 40 Hours. You have to go to their booth to register for one of 40 iPod Nanos they’ll be giving away from their booth (#761). You’ve got to love a company that’s so committed to …
Holy Flaming Sanitizer Batman
When you want to sanitize your poultry house there’s nothing quite like using a blow torch to get the job done. That’s basically what Flame Engineering’s Red Dragon Poultry House Sanitizer does using propane. It’s pulled through the house by tractor and was developed with the assistance of the Propane Research & Education Council. In fact, the company is partnering …
New Holland Poultry House Special
It has been a long day in Atlanta. Things started out with a 2 hour backup on the highway getting in to the Georgia World Congress Center for the Expos. But I finally made it. Then I had a wonderful lunch with a local public relations firm that wants to learn more about new media and perhaps collaborate on some …
Poultry Expo Podcasting
I haven’t seen any of the regulars that you normally see at a farm show, especially one of this size. However the new media reporters are on hand. Besides myself there’s Ned Arthur, Truffle Media Networks, who’s here doing work for not only his PoultryCast but other “animal casts” as well. Ned is set up in the Elanco Animal health …
Farm Podcasting in the United Kingdom Pharo Style
I’m just jet lagging a little bit this morning and I think you can probably hear it in my voice on this week’s ZimmCast. Bouncing back and forth across the big pond does have a cost. In this week’s program I’ve got an interview with Adrian Bell, Pharo, a full service agency in the United Kingdom with a focus on agribusiness. Adrian was a panelist at the IFAJ professional improvement seminar that took place in Berlin, Germany this past week. I think Adrian brought a very interesting perspective to the discussion as it relates to journalists working with public relations people.
UglyRipe Wins The Fight
You might remember the good old UglyRipe and the battle its developers were having with the Florida Tomato Committee. Well it looks like tasty but ugly wins out.