AdFarm Open House

Chuck Zimmerman

AdFarm Open HouseBefore things really got going at the NAFB convention this week agricultural advertising agency, AdFarm, held an open house at their new office location. Here’s the welcoming committee downstairs at the old Western Union building.

Agencies

Kathy Cornett Talks About Dairy Directory Project

Chuck Zimmerman

ZimmCast39 - Kathy CornettThis week I interviewed Kathy Cornett, CEO of McCormick Company, about a unique project her agency recently completed. They have published the first ever Southwest Plains Dairy Directory. This printed directory is also available in an online, searchable database. I thought it was interesting that a full service advertising agency created a publication but it’s not the first time McCormick Company has done something like this. Remember AgriTalk?

Agencies, Audio, Podcasts, ZimmCast

McCormick Company Expo Exhibit

Chuck Zimmerman

Kathy CornettYou never know who you’ll see when you go to a farm show. I’m here blogging the World Dairy Expo (World Dairy Diary) and the booth next to my little office is for the Southwest Plains Dairy Directory. I posted an announcement about it here on AgWired recently. And the person who’s working the exhibit is Kathy Cornett, Chairman of McCormick Company and a past president of the National Agri-Marketing Association I might add.

Agencies, World Dairy Expo