The National Agri-Marketing Association just completed a simple survey of members with questions about their plans/intentions for the coming quarters of the year as well as the rest of the year as a whole. I thought they had great participation with 212 respondents. Here are a couple of the questions with tidbits from the results. You can see the full …
NAMA 2020 Marketer and Ag Association Leader Named
The National Agri-Marketing Association (NAMA) has announced the industry leaders who will be honored with top awards at the 2020 Agri-Marketing Conference next month in San Diego. Sara Steever, president of Paulsen, has been selected as the 2020 NAMA Marketer of the Year. Sara joined Paulsen in 1991 as a graphic designer and transitioned into designing websites. Shortly after taking …
SAGE says Let’s Go Chiefs
I missed the SAGE party again this year. But they always seem to have something to share to get us in the Christmas spirit. How about a little Let’s Go Chiefs love? Featuring a certain quarterback who has helped bring the Kansas City Chiefs the excitement and success fans have been aching for. It was an ugly sweater party just …
ZimmCast 628 – Conversation with Demeter
In this week’s program I have a conversation with Sharlet Teigen, CEO, Demeter Communications. Sharlet talks about the start of the company and the challenges she and the team had to overcome. For her it began with a major move from Chicago to rural Montana. Cindy and I have known Sharlet for many years so we also do some reminiscing …
NAMA Gavel Passes from Seger to McClure
Sheri Seger, DTN/Progressive Farmer, passed the gavel of National Agri-Marketing Association (NAMA) president on to Scott McClure, Brighton Agency, at the Agri-Marketing Conference last week in Kansas City. Scott has been active with NAMA for many years at both local and national levels. He has served as a Best of NAMA judge for five years, he was the Agri-Marketing Conference …
Professional Agri-Marketers Honored
The three highest individual awards from the National Agri-Marketing Association (NAMA) were presented last week at the annual Agri-Marketing Conference. Congratulations to Lynn Huston, John Deere Financial, who was named Agribusiness Leader of the Year. This award, which is NAMA’s highest honor, recognizes outstanding leadership in private, public or academic service and is conferred each year to a senior agribusiness …
FLM Harvest Will Represent Oregon Hazelnut Industry
The Oregon Hazelnut Marketing Board (OHMB) has chosen FLM Harvest as its marketing-communications agency as the Oregon hazelnut industry experiences significant growth. Oregon growers produce 99 percent of U.S. hazelnuts. Their acreage has more than doubled in the past five years and continues to increase by at least 8,000 acres each year. OHMB selected FLM Harvest after a competitive search …
ZimmCast on GrainXchange and Supporting Checkoffs
In this week’s program you’ll get to hear the lates episode of the GROWMARK Podcast. GROWMARK has been a long term sponsor of the ZimmCast and we thought we’d feature one of their own podcasts. You can subscribe to the podcast in iTunes and Google Play. Additionally, I talk with Rob McLelland and Heidi Nelson of FLM Harvest about their …
ZimmCast from #ASTACSS
This ZimmCast comes to you from the ASTA CSS 2017 and Seed Expo in Chicago which I attended last week for the sixth year in a row, and Jamie got to experience for the first time. Founded in 1883, the American Seed Trade Association (ASTA) is one of the oldest trade organizations in the United States. The CSS stands for …
AdFarm Announces Changes
AdFarm has made some organizational changes for the future, including the appointment of Ben Graham as president of the agency. Graham moves into his new position after a 20-year tenure with AdFarm in various strategic roles. Hailing from a third generation Alberta farm family, Graham brings to his role more than 20 years of experience in leading strategic brand and …