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Book Review – Out at Night

Joanna Schroeder

I’m thinking about eating dinner and if I were susceptible to drama then I’d rethink my dinner plans. I just finished reading the novel “Out at Night,” a work of fiction by Susan Arnout Smith, that uses genetically modified organisms (GMO) as its basis for murder and mayhem. Now, I don’t profess to be able to discern between fact and …

Uncategorized

Farm Credit Takes Ownership of Superior Livestock Auction

Joanna Schroeder

Superior Livestock Auction, Inc., the largest livestock auction company in the U.S. and the number one in the livestock marketing industry, is now owned by SLAI, LLC, a wholly owned entity of Farm Credit West, ACA. According to company materials, Superior Livestock is the nations’ leader in marketing load-lots of cattle via satellite and the Internet, and pioneered video cattle …

Agribusiness, Livestock

Pfizer Animal Health Awards U.S. Cattle Business to Bader Rutter

Joanna Schroeder

Pfizer Animal Health has announced today that it selected Bader Rutter, a full service agency based in Milwaukee, Wis. to service its U.S. cattle business. The agency will begin work on the account in January 2010. In other recent news, Pfizer Animal Health unveiled a new look in October after its acquisition of Wyeth, including its subsidiary Fort Dodge Animal …

Advertising, Animal Health

Book Review – Power Trip

Joanna Schroeder

I went to bed last night thinking I should write an ode to oil. It would be partially flattering as some of my favorite things come from petroleum by-products, and partially lambasting as our addition to it has caused such harm. The fuel to my passion last night? The book “Power Trip“ by Amanda Little. Little traveled the country for …

NCGA

USB’s See For Yourself Tour A Huge Success

Joanna Schroeder

Last year, the United Soybean Board wanted soybean farmers to learn more about how their checkoff program was helping their bottom line. Thus, the See For Yourself program was created. After a successful first year, the program was continued, and this year, 10 soybean farmers representing eight states, went on a trip to see how the soybeans they grow are …

Soybean, USB

SFP: Wasted Fertilizer is Wasted Money

Joanna Schroeder

AgWired coverage of IFAJ 2009 is sponsored by: and SFP, formerly Specialized Fertilizer Products, wants everyone to know that wasted fertilizer is wasted money, and naturally, they have products for growers that can help them see a higher return on investment when added to their current fertilizer mix. The first product is AVAIL, a phosphorus fertilizer enhancer that when added …

Ag Media Summit, Audio, Fertilizer, IFAJ, Novus International, Pioneer

If You Haven’t Already, Reach Teach Learn

Joanna Schroeder

Have you ever summited Mt. Everest? I haven’t but Lance Fox has. He is a technical service veterinarian for Alpharma, and his successes both in his job and in his personal life have trained him to become a natural role model for children across America as part of the Reach Teach Learn ag educational program. “My role is to educate …

Ag Media Summit, Audio, IFAJ, Novus International, Pioneer, Video

United Soybean Board Committed to the Success of Soybean Farmers

Joanna Schroeder

AgWired coverage of IFAJ 2009 is sponsored by: and I sat down with Keith Dunn with the United Soybean Board (USB) during the Ag Media Summit to see what their main initiatives currently are. Dunn explained to me the importance of animal agriculture and how supportive the USB was of this industry. “Currently in the United States 98 percent of …

Ag Media Summit, Audio, IFAJ, Novus International, Pioneer, USB

Monsanto’s Commitment to Sustainable Agriculture

Joanna Schroeder

AgWired coverage of IFAJ 2009 is sponsored by: and A little over a year ago Monsanto made a commitment to people around the world to sustainable agriculture. The company is working on products that will produce more than double current yields while reducing the resources needed to grow the crops by nearly one-third. They are so committed that they launched …

Ag Media Summit, Audio, IFAJ, Novus International, Pioneer

Nufarm’s New Product Line-Up a Hit

Joanna Schroeder

AgWired coverage of IFAJ 2009 is sponsored by: and As farmers are getting ready to harvest soon, it’s never too late to begin to think about products for the upcoming year. Nufarm is one of the largest crop protection companies in the world and is primarily at post patent company. After another company’s patent expires, Nufarm brings a similar product …

Ag Media Summit, Audio, IFAJ, Novus International, Pioneer