Soybean Associations Utilize DTN/The Progressive Farmer

Jamie Johansen

DTN-The-Progressive-FarmerDTN/The Progressive Farmer, agriculture’s trusted source for information and data solutions, has been selected by the board members of four state soybean associations to custom publish each group’s publication, effective immediately.

The four associations partnering with DTN/The Progressive Farmer include the Illinois Soybean Growers, Ohio Soybean Association, Minnesota Soybean Growers Association and the South Dakota Soybean Association. Combined circulation of the publications will reach 110,000 soybean farmers, association members and allied business partners and will offer a minimum of six issues per year.

“We are delighted to partner with these prominent state soybean associations and work together to serve soybean farmers in these 4 states,” said Jack Odle, publisher of the DTN/The Progressive Farmer media group. The publications include: Illinois Field & Bean, Ohio Soybean News, Minnesota Soybean Business and the South Dakota Soybean Leader.

The DTN/The Progressive Farmer custom publishing service includes industry leading print and digital production, design assistance, database support as well as national and regional sales management from theDTN/The Progressive Farmer team. Publishing and sales efforts will coincide with the July issues of each respective magazine.

“We are looking forward to leveraging this new relationship with our marketing partners and will be discussing and presenting communication opportunities at the National Agri-Marketing Conference in Kansas City,” said Matt Herman, DTN/The Progressive Farmer’s director of strategic ag accounts and custom publishing.

Agribusiness, data, DTN