An exhibitor at AG CONNECT Expo that you may not expect to see is Cabela’s. Handling the duties was Gene Catrambone, National Sales Manager. Gene says that a major portion of Cabela’s business comes from business to business sales, especially in the ag sector. They supply products directly to farmers but also to major agribusinesses. They offer tools for incentive programs and gifts to promote brands. As he puts it, they can put a logo on just about any product. They have over 200,000 of them! Approximately 80 percent of their ag customers are represented at the show. Now we know why they are there.
You can listen to my interview with Gene here: Interview With Gene Catrambone