Joseph Rueter, Curation Station, talked to the NAMA Trends in Agriculture conference about effective digital brand communities. Actually, our scheduled presenter could not make it and Joseph was called in at the last minute. One of the things he did to prepare included tweeting his followers for their input for what he should tell this group of agrimarketers. How many of you would think to do that? Makes sense though and he got a lot of responses which became part of his presentation. A key element to what he told us was to “tell good stories.” I think you need to listen to my interview to understand what he means by that.

You can listen to my interview with Joseph here: Joseph Rueter Interview

NAMA Trends In Agriculture Photo Album

Reports from the NAMA Trends in Agriculture Conference are brought to you by Quarry Integrated Communications. Quarry helps agri-marketers convert branding into buying. Learn more at Quarry.com.