One of the global partners with Alltech for the upcoming World Equestrian Games is Southern States Cooperative, Inc.. Representing the company during the Alltech Symposium was F.E. Carter, pictured second from right. This was a group photo of the people I interviewed during a reception for the global partners.
F.E. is a big fan of the Alltech Symposium and really appreciates sessions on topics like branding since that is something he says his company takes very seriously. He says that as a feed partner with Alltech in the upcoming games he looks forward to opportunities to promote their brand.
You can listen to my interview with F.E. below.