I’m going to be talking about social media and networking at the upcoming Chicago Farmers Farmland Investment Fair. But before getting there I talked about it with Rich Schell, SchellAcres.com, who is a member and committee organizer for the fair. He’s also an Attorney, Author & Agri-preneur, Wagner & Schell, LLP.

Rich says that since the purpose of the Fair is to communicate, they see social media mechanisms as just a new channel to communicate with people interested in farmland and specifically investing. That’s why I’ve helped them create a Chicago Farmers Twitter account and will be assisting with online coverage of the Fair in addition to presenting a session on social media. Rich sees the target audience for the Fair busy on their Blackberry’s and he thinks they’re pretty savvy when it comes to using the internet. My session will help those who haven’t started with social networks and want to.

Please feel free to listen in on my conversation with Rich below: