Yield Barrier Breaker
When it comes to breaking the yield barrier Virgil Sparks, Soybean Product Development, Syngenta Seeds is the man. His talk at the Syngenta Learning Centers event in Iowa this week was titled, “Breaking the Yield Barrier With Genetics and Technology.”
He says that one of the main things he wants people to know is that Syngenta is very serious about accomplishing what his talk’s title says. He says they’ve seen some step changes in the products they have by bringing together the gene pools of the Golden Harvest, Garst and Northrup King brands. Looking down the road he says that there may be less number of products but higher quality products.
You can listen to my interview with Virgil here:
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Or you can download the interview using this link: 
Virgil Sparks Interview (4 min MP3)
Marketing to the country lifestyle people is the topic once again of this week's program.
