New Bayer CropScience Team Members at R&K

Chuck Zimmerman

Rhea & KaiserThere are some new team members at Rhea & Kaiser Marketing Communications.

Rhea & Kaiser Marketing Communications has hired agribusiness communications professional Eileen Crosby as a management supervisor to lead the Southern row crop business for client Bayer CropScience, overseeing activities for the cotton, rice and peanut markets.

To further develop the Bayer CropScience team, Rhea & Kaiser also recently hired Bill McLain and Stacy Mayo, senior account executive and assistant account executive, public relations, respectively.

Crosby brings nearly 20 years of experience to the position. Prior to joining Rhea & Kaiser, she led the cotton account team at Bader Rutter & Associates in Brookfield, Wis., and served as manager of consumer and business-to-business products and services for DMC Advertising Inc. of Pawaukee, Wis.

McLain, who previously managed PR programs for Dow AgroSciences’ Southern crops division at Bader Rutter, will lead day-to-day PR efforts on the FiberMax cotton business. Mayo, a recent graduate of Kansas State University with a bachelor’s degree in agricultural communications and journalism, will provide support to the portfolio of Bayer corn and soybean products.

The agency also promoted Jeff Walter, a seven-year veteran of the Bayer CropScience business, to management supervisor from account supervisor. In his new role, Walter will manage all branding efforts for the Bayer CropScience corn, soybean and sorghum portfolios.

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