I’ve been meaning to write about this for a while. I know some of you companies out there use PR Web. Heck, we’re a proponent and use them as an add-on to our AgNewsWire service. I am also one of their subscribing reporters. It’s a different world than the old days in media!
The idea of podcasting for news release clients is an interesting one. We’ve considered it for AgNewWire. I still wonder who listens and how they find these podcasts. It’s PR Web Podcasts which is still in “beta.” Actually I think everything on the web is in constant beta.
I mean, we’re talking a lot of podcasts here. Just visit this site and have your iTunes ready. There’s pages of podcasts to subscribe to or download. I guess I’ll try a few myself to see what they’re like and then I’ll report back.
You won’t find bigger proponents of podcasting. I’m just trying to figue out how they distribute/promote these things. Look for more on this soon.
Chuck, I suspect you’re just being polite. I’d go a step further and say a press-release podcast is just about the silliest thing I’ve ever heard of. It misses the very point that has made podcasts such superb vehicles for communicating with an audience: that podcasts are full of content that a niche group of listeners wants.
A press-release podcast combines the lame content of a traditional press release with the narrow reach of a podcast. Great idea: let’s make something really boring that few people will hear!